D365 CE Functional Consultant

Empiric; Remote; GBP 60,000 - 80,000; Full time

Job summary

A leading technology consultancy is looking for experienced D365 CE Functional Consultants with a focus on Customer Insights Journeys and Real-Time Marketing. The role involves leading the design, configuration, and implementation of sophisticated real-time marketing initiatives. Candidates should have at least 3 years of related experience and possess strong analytical and communication skills. This position offers flexibility through remote work and requires expertise in creating multi-channel marketing templates.

Qualifications

• Minimum of 3 years experience in Dynamics 365 Marketing or Customer Insights.
• Strong understanding of Real-Time Marketing features.
• Experience with building personalized multi-channel marketing templates.

Responsibilities

• Lead design and implementation of CIJ Real-Time Marketing.
• Build advanced real-time segments and customer journeys.
• Configure profiles and templates for marketing campaigns.

Skills

Experience in Dynamics 365 Marketing

Understanding of RTM features

Hands-on experience with goals and compliance logic

Proficiency in multi-channel templates

Analytical ability to interpret insights

Communication skills

Collaboration skills

Job description

Role: D365 CE Functional Consultant – Customer Insights Journeys (Real-Time Marketing)

Positions: 3

Location: Remote

Engagement Type: Long-term Contract

Overview

We are seeking experienced Dynamics 365 Customer Engagement Functional Consultants with deep expertise in Customer Insights Journeys (CIJ) Real-Time Marketing. You will play a key role in designing, configuring, and delivering advanced real-time marketing capabilities for a global transformation program.

Responsibilities

• Lead functional design, configuration, and implementation of CIJ Real-Time Marketing
• Set up real-time events, triggers, and event-based conditions
• Build advanced real-time segments (behavioral, event-driven, attribute-based)
• Design complex customer journeys including branching logic, A / B splits, wait steps, suppression rules, and exit conditions
• Configure brand profiles, compliance profiles, consent centers, and subscription centers
• Build personalized email, SMS, and WhatsApp templates using dynamic content and rules
• Define KPIs, analytics requirements, and journey performance reporting
• Facilitate workshops, gather requirements, and translate needs into functional specifications
• Support UAT, user training, release documentation, and go-live activities

Required Skills & Experience

• 3+ years of experience in Dynamics 365 Marketing / Customer Insights Journeys
• Strong understanding of RTM features : events, segments, branching journeys, orchestration
• Hands‑on experience with goals, suppression rules, exit criteria, and compliance logic
• Proficiency in building multi‑channel templates (email / SMS / WhatsApp) with personalization
• Strong analytical ability to interpret journey insights and optimize performance
• Excellent communication, documentation, and workshop facilitation skills
• Ability to collaborate effectively with technical teams, stakeholders, and business users