Customer Relationship Manager

Barchester Healthcare; Bristol; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading healthcare provider in Bristol is seeking a Customer Relationship Manager to enhance occupancy in their care home. The successful candidate will manage sales enquiries, engage with the local community, and support marketing efforts. With a competitive salary and commission structure, this role promises growth within a supportive team. Ideal for someone with strong sales experience and excellent communication skills, committed to delivering exceptional service to potential residents and their families.

Benefits

Competitive salary plus commission

Access to retail and leisure discounts

Wellbeing support services

Opportunities for career development

Qualifications

• Proven sales and marketing experience, preferably in healthcare.
• Ability to analyze data using CRM applications.
• Full UK driving licence required.

Responsibilities

• Manage enquiries to improve conversion rates and achieve occupancy targets.
• Network within the local community to raise the profile of the home.
• Support marketing activities to generate enquiries and drive sales.
• Engage with residents and relatives to understand their needs.
• Provide informative tours of the home to potential residents.

Skills

Sales and marketing experience

Excellent communication skills

Interpersonal and professional qualities

Self-motivated and target driven

Proficient in Microsoft Office

Tools

Salesforce or similar CRM application

Job description

Competitive Salary plus commission

Barchester are recruiting a Customer Relationship Manager to join our prestigious care home team. We are looking for a professional sales professional who will support this home to increase occupancy. This is your opportunity to work alongside an exceptional management team to ensure the success of a first-class care home. You will deliver a full range of sales and marketing approaches to drive sales including handling enquiries, developing the digital profile of the home and networking with the local community.

REWARDS PACKAGE:

• Attritive salary, alongside a competitive commission structure
• Access to a range of retail and leisure discounts
• Access to a range of wellbeing support and Best Doctors Service
• Opportunity to develop within a hugely supportive team

RESPONSIBILITIES:

• Managing enquiries to improve the conversion rates and achieve occupancy targets
• Excellent communication skills
• Networking within the local community to raise the profile of the home and generate enquiries
• Supporting local and wider marketing activities to generate enquiries, drive conversion rates and increase occupancy
• Identifying opportunities to improve sales and marketing performance

NEED TO HAVE:

• Have proven sales and marketing experience preferably in healthcare but not essential
• Have the ability to analyse data on Salesforce or similar CRM application
• Be self-motivated and target driven
• Have interpersonal and professional qualities
• Confident user of Microsoft Office (Excel/Powerpoint)
• Full UK driving licence

NEED TO DO:

• Represent Barchester and our state of the art home in a friendly and professional manner
• Responsible for all sales activity for the home
• Talking to potential new residents over the phone, and providing informative and welcoming tours of the home
• Engage with residents and relatives to understand their experience and requirements
• Respond to sales enquiries
• Actively generate leads and identify local marketing opportunities
• Maintain a contacts database

Barchester are dedicated to ensuring that our team are respected and their contribution valued. If you are looking to develop a career with an employer that is supportive and offers progression opportunities, Barchester is an empowering and rewarding place to be.