Creative Marketing Manager

Get Golfing; Ash; On-site; GBP 28,000 - 32,000; Full time

Job summary

A dynamic golf and leisure organization is looking for a proactive Creative Marketing Manager to lead and optimize marketing activities across digital platforms. This role will involve executing digital campaigns, coordinating content production, and ensuring a strong online presence through SEO best practices. The ideal candidate will have a strong background in digital marketing, excellent communication skills, and the ability to manage multiple priorities. The position offers a salary range of £28k - £32k depending on experience, along with various benefits.

Benefits

Pension Plans

Training & Development

Free Golf

50% discount on food and beverage

Staff referral programme

Qualifications

• Strong understanding of CRM, marketing automation, and analytics.
• Proven experience in digital marketing, including email and social media.
• Excellent communication, writing, and interpersonal skills.

Responsibilities

• Lead and optimise marketing activity across digital platforms.
• Plan and execute digital marketing campaigns.
• Coordinate content production across various channels.
• Manage website content and ensure SEO best practices.
• Engage with community and charitable initiatives.

Skills

CRM

Digital Marketing

Analytical Skills

Communication

Attention to Detail

Project Management

Tools

HubSpot

Canva

Adobe Photoshop

Job description

We are seeking a proactive and detail-oriented Creative Marketing Manager to lead and optimise our marketing activity across a range of digital platforms and campaigns. This role will be instrumental in enhancing customer engagement, promoting our offerings, and driving revenue growth through data-led marketing strategies.

Key Responsibilities

Digital Marketing Campaigns

• Plan and execute digital campaigns across email, social media, and on our Get Golfing app
• Work with venue managers to build campaign calendars and support local marketing initiatives
• Use data and analytics to monitor performance and refine strategies

Content Creation & Management

• Coordinate content production for web, social, email, our app and other channel
• Design and produce a wide range of visual assets for digital and print marketing using Canva or other design software (e.g., Adobe Photoshop)
• Develop creative templates for social media, email headers, and our websites to ensure a streamlined and professional aesthetic
• Create and format physical marketing materials, including posters, brochures, and onsite signage/POS
• Adapt and resize existing creative assets to fit various platform specifications while maintaining visual integrity
• Manage internal and external creative resources including photography, video, and design
• Ensure consistent branding and messaging across platforms including onsite POS

Website & SEO

• Manage and update website content in alignment with SEO best practices
• Collaborate with developers to improve UX and conversion
• Monitor site analytics to identify and implement optimisations

Community Engagement & Charitable Initiatives

• Work closely with the Charities and Communities team to promote outreach programmes and fundraising initiatives
• Create marketing content that highlights our charitable impact
• Support campaigns aimed at increasing community involvement and awareness of Get Golfing's mission

Requirements

• Strong understanding of CRM, marketing automation, and analytics (HubSpot experience preferred)
• Proven experience in digital marketing (email, social media, SEO, content marketing)
• Excellent communication, writing, and interpersonal skills
• Highly organised, with strong attention to detail and ability to manage multiple priorities
• Experience in the golf, leisure, hospitality, or charity sectors is a plus
• Ability to work both independently and collaboratively in a dynamic environment

Benefits

• Pension Plans
• Training & Development
• Free Golf
• 50% discount on food and beverage
• Staff referral programme
• £28k - £32k depending on experience