Creative Automation & Templatization Specialist

Experis; Bristol; Hybrid; GBP 40,000 - 60,000; Full time

Job summary

A leading marketing solutions firm is seeking a Creative Automation & Templatization Specialist to enhance efficiency in global marketing asset production. This role involves designing scalable templates, integrating them across workflows, and leveraging generative AI tools to optimize asset creation and distribution. You will collaborate with various teams to maintain brand consistency and ensure seamless operations. Ideal candidates should have strong experience with Adobe tools and automation solutions. This position offers a hybrid work opportunity.

Qualifications

• Experience designing scalable marketing templates.
• Proficient in Adobe tools and automation solutions.
• Experience with generative AI in content creation.

Responsibilities

• Design and maintain scalable marketing templates for assets.
• Integrate templates into marketing workflows.
• Manage asset distribution and coordinate with teams.

Skills

Design and maintain templates

Seamless integration of templates

Manage asset distribution

Leverage generative AI tools

Collaboration with cross-functional teams

Tools

Adobe Stack

Creative Cloud Libraries

Adobe Workfront

Job description

Job Description

Job Title: Creative Automation & Templatization Specialist
Location: London (Hybrid)
Contract
Purpose
The Creative Automation & Templatization Specialist is responsible for driving efficiency and consistency in global marketing asset production by designing scalable templates and implementing automation solutions.
This role ensures seamless integration across creative workflows (DAM and Workfront tools), leverages advanced tools including generative AI, and supports cross-functional collaboration to optimise asset creation, localisation, and distribution.
Job Description:

• Design and maintain scalable templates for global marketing assets (static/animated, multiple sizes, product variations) using Adobe Stack and Creative Cloud Libraries.
• Integrate templates seamlessly into marketing workflows, ensuring compatibility with tools such as Adobe Workfront and other process automation systems.
• Manage asset distribution and synchronisation, coordinating with QC, transcreation, and localisation teams, as well as external agencies.
• Leverage generative AI tools (e.g., Adobe Firefly API services, Google Vertex AI, etc.) to enhance content creation and drive efficiency in asset production.
• Collaborate with cross-functional teams to maintain brand consistency and optimise creative processes.