Consumer PR Lead: National Media & Brand Storytelling

ao.com; Bolton; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading e-commerce company based in Bolton is looking for a Consumer PR Manager to lead a talented team in a dynamic communications environment. You'll shape the brand's PR strategy through impactful storytelling and innovative campaigns. The ideal candidate brings a strong PR background, creative ideas, and exceptional media connections. This role offers a chance to drive brand awareness and narrative across major media channels while enjoying comprehensive benefits including generous leave and wellness programs.

Benefits

25 days holiday plus bank holidays

5% pension contribution

Discounted gym membership

Exclusive product discounts

Enhanced family leave

On-site parking and breakfast perks

Qualifications

• Experience in a fast-paced PR environment (in-house or agency).
• Currently in-house or at Account Manager level in an agency, managing a team.
• Exceptional media contacts and selling-in skills with national coverage.

Responsibilities

• Build and nurture relationships with national press, consumer titles, online media.
• Drive forward AO.com’s consumer PR strategy with measurable results.
• Collaborate closely with content marketing and SEO teams.

Skills

Experience in fast-paced PR environment

Exceptional media contacts

Strong writing skills

Creative campaign ideas

Understanding of SEO

Job description

A leading e-commerce company based in Bolton is looking for a Consumer PR Manager to lead a talented team in a dynamic communications environment. You'll shape the brand's PR strategy through impactful storytelling and innovative campaigns. The ideal candidate brings a strong PR background, creative ideas, and exceptional media connections. This role offers a chance to drive brand awareness and narrative across major media channels while enjoying comprehensive benefits including generous leave and wellness programs.