Brand Marketing Manager

Meridian Business Support; Worthing; Hybrid; GBP 36,000 - 43,000; Full time

Job summary

A leading recruitment agency is looking for a Brand Marketing Manager to drive multi-channel campaigns and enhance membership acquisition for a prestigious client. This role offers hybrid working and a salary between £36,000 and £43,000 per year, reflecting your experience. The ideal candidate will have a strong background in paid media, excellent analytical and copywriting skills, and the ability to work with media agencies. You will play a pivotal role in shaping the brand's strategy in a thriving business environment.

Benefits

Hybrid working

Discounts on retail

Holidays and gym

Assistance towards training courses

Private health scheme

Qualifications

• Experience in marketing roles like Marketing Manager, Brand Manager, or Campaign Manager.
• Strong experience in managing paid media campaigns.
• Ability to work collaboratively with media agencies.

Responsibilities

• Develop and deliver multi-channel campaigns to drive membership acquisition.
• Ensure campaign consistency across owned channels.
• Collaborate with external agencies to execute campaigns.
• Monitor and evaluate campaign performance and competitor activity.

Skills

Experience in paid media campaign management (PPC, paid social, digital display)

Analytical skills

Copywriting skills

Tools

Google Suite

Job description

Brand Marketing Manager

Would you like to utilise your B2C brand and acquisition campaign focused background and strong knowledge of paid media in a Brand Marketing Manager role that will see you make an impact on the strategy of a forward thinking, award winning business that offers hybrid working?

An exciting Brand Marketing Manager opportunity has arisen on a long term contract basis at the stunning offices of our client, a well established, industry leading membership organisation where you will be responsible for assisting the development and delivery of campaigns, driving membership acquisition, whilst also implementing the strategy and ensuring primary positioning in the market. As a brand ambassador your role will see you ensure its values, positioning and identity are deployed and correct across all touch points.

Role Responsibilities

• Assisting with the development and delivery of multi‑channel campaigns to drive awareness, membership acquisition and growth across products and services
• Working collaboratively with colleagues to ensure the integration and consistency of campaigns across all owned channels
• Working with external agencies to deliver campaigns
• Building and executing paid media campaigns working alongside a media buying agency to curate multi‑channel media plans
• Managing campaigns across PPC, paid social, and digital display alongside the media agency
• Monitoring and evaluating the performance of activity – analysing data, reporting and identifying trends
• Monitoring competitor activity and trends

I am very interested in speaking with candidates who have experience working as a Marketing Manager, Brand Manager, Campaign Manager, Brand Marketing Manager within a B2C role in a customer service industry environment (ideally within the travel, leisure, outdoors, tourism sector but not essential). Strong experience of paid media campaign management (PPC, paid social, digital display) is essential along with experience working with media agencies, copywriting skills, analytical skills, and knowledge of Google Suite.

Salary

Salary for this position is c. £36,000 to £43,000 p.a. (depending on level of experience).

Benefits

• Hybrid working
• Discounts on retail
• Holidays and gym
• Assistance towards training courses
• Private health scheme and more!

Contract

Please note: This is a 12 month Fixed Term Contract position.

Location: Worthing, West Sussex. Parking can be found a short walk from the office, but if you don't want to drive, the office is located within 5 minutes walk from the train station – so very easy to get to.

Meridian Business Support is a recruitment specialist acting on behalf of our client as an Employment Agency for this vacancy.