Automotive Brand Marketing Manager - Field-Based Vehicle

Allen Motor Group; Northampton; Hybrid; GBP 45,000 - 50,000; Full time

Job summary

A leading automotive group is seeking a Divisional Marketing Manager to enhance brand activity across several divisions including KIA and OMODA. This full-time role based in Northampton requires a proven marketing manager with experience in the automotive sector, focusing on brand expertise and creative marketing strategies. The position offers a competitive salary of £45,000 - £50,000 along with a range of benefits including discounts, additional holiday, and career development opportunities.

Benefits

Fantastic discounts on MOT’s, services and parts

30 days holiday including bank holidays

Up to £1,000 refer a friend scheme

Life assurance benefit

Full training and support for career development

Qualifications

• Strong previous experience as a marketing manager.
• Experience in OEM, dealer group, aftersales, fleet, or automotive finance is advantageous.

Responsibilities

• Be the brand expert, understanding expectations and processes.
• Proactively seek social media opportunities and create brand content.
• Plan and implement brand activity quarterly with the Divisional Director.
• Evaluate ROI and business benefits of specific marketing activities.
• Analyze customer feedback to drive reputation score.

Skills

Automotive industry experience

Strong budget ownership

Data driven decision making

Go to market campaign management

Job description

A leading automotive group is seeking a Divisional Marketing Manager to enhance brand activity across several divisions including KIA and OMODA. This full-time role based in Northampton requires a proven marketing manager with experience in the automotive sector, focusing on brand expertise and creative marketing strategies. The position offers a competitive salary of £45,000 - £50,000 along with a range of benefits including discounts, additional holiday, and career development opportunities.