Associate Marketing Analyst: Data-Driven Growth & ROI

System C; Royal Leamington Spa; On-site; GBP 25,000 - 35,000; Full time

Job summary

A technology firm specializing in health services is seeking a Junior Marketing Analyst to leverage data for strategic decisions. This role involves maintaining datasets, enhancing marketing segmentation, and utilizing AI tools for competitor insights. Ideal candidates are analytical, proactive, and strong communicators. The company offers a 24-month development plan and flexible benefits, including healthcare and professional development opportunities.

Benefits

Pension

Income protection

Life assurance

Private healthcare

Recognition awards

Qualifications

• Strong analytical skills with an interest in market sizing and segmentation.
• Ability to learn new tools comfortably.
• Excellent communication skills for explaining insights.

Responsibilities

• Maintain and refresh TAM/SAM/SOM datasets, including competitor and contract data.
• Build and refine marketing segmentation in Salesforce and Marketo.
• Use AI-driven tools to monitor competitors and surfacing actionable insights.
• Apply value-for-money frameworks to evidence ROI.
• Produce clear reports for marketing planning.

Skills

Analytical mindset

Great communicator

Market sizing

Segmentation

Learning Salesforce

Learning Marketo

Tools

Salesforce

Marketo

AI research agents

Job description

A technology firm specializing in health services is seeking a Junior Marketing Analyst to leverage data for strategic decisions. This role involves maintaining datasets, enhancing marketing segmentation, and utilizing AI tools for competitor insights. Ideal candidates are analytical, proactive, and strong communicators. The company offers a 24-month development plan and flexible benefits, including healthcare and professional development opportunities.