Assistant Retail Manager - London

The Bamford Collection; Greater London; On-site; GBP 45,000; Full time

Job summary

A leading lifestyle brand in Greater London is seeking an Assistant Retail Manager to lead operations in retail and spa environments. You will motivate a team to deliver exceptional service and drive sales while ensuring compliance with operational standards. The ideal candidate has over 4 years of experience in luxury retail or wellness, is passionate about holistic wellness, and possesses strong communication skills. Salary is £45,000 per annum plus commission, with perks including discounts and private medical insurance.

Benefits

Employee discounts on products and treatments

Paid volunteering day

Subsidised private medical insurance

Pension scheme

Life assurance cover

24-hour mental health support

Qualifications

• 4+ years of experience in luxury retail, spa, or wellness environments.
• Ability to achieve and exceed sales targets.
• Strong communication skills in English.

Responsibilities

• Lead and coach a high-performing team in retail and spa.
• Drive retail sales performance and maximize spa revenue.
• Ensure compliance with health & safety requirements.

Skills

Luxury retail experience

Team leadership

Customer service

Sales performance

Organizational skills

Education

NVQ Level 3 in Beauty Therapy or equivalent

Job description

Assistant Retail Manager - London

THE BAMFORD COLLECTION IS A GROUP OF CONSCIOUSLY MINDED LIFESTYLE BRANDS COMMITTED TO NOURISHING AND NURTURING PEOPLE AND PLANET.

Bamford is a philosophy rather than a seasonal fashion label. It began with the passionate convictions of our founder Carole Bamford to make natural products using the best artisans from around the world. Bamford was founded on the belief that we need to be mindful of our connection to the earth - to live consciously, respect nature's resources and the land that provides for us. We believe in the need to nurture body, mind and spirit in tandem - to feel well and to feel happy the three need to be aligned and in harmony.

About the Role

The Bamford Wellness Spa in South Kensington is looking for a dynamic and commercially driven Retail & Spa Manager to lead both the retail store and our spa teams.

You will inspire and motivate your team to deliver exceptional service, drive sales and treatment revenue, and create an environment where both retail and spa thrive together.

Reporting to the Director of Wellness and Spas, you will oversee day-to-day operations, champion Bamford's philosophy, and ensure excellence in both guest experience and commercial performance as well as managing a supervisor, a front-of-house retail team, and our Spa Therapists.

This is a wonderful opportunity for a Spa or Retail professional who shares our passion for mindful beauty, wellness innovation, and exceptional service.

40 hours per week, including weekend work.

Salary 45,000 per annum plus treatment and retail commission.

Responsibilities

• Lead, motivate, and coach a high-performing team across retail and spa (Assistant Manager, retail advisors, and spa therapists).
• Deliver an exceptional client journey across both retail and treatments.
• Drive retail sales performance and spa revenue, consistently achieving or exceeding targets.
• Manage staff scheduling, recruitment, training, and ongoing development.
• Oversee stock management, visual merchandising, and operational standards within the retail store.
• Ensure spa treatment delivery is aligned with Bamford protocols and consistently exceeds guest expectations.
• Support local marketing initiatives, client events, and business development opportunities.
• Ensure compliance with all health & safety requirements and operational policies.
• Analyse and act on performance data (retail KPIs, treatment occupancy, average spend, etc.) to optimise results.

Skills You Will Bring

• Minimum of 4 years' experience managing people in a luxury retail, spa, or wellness environment.
• NVQ Level 3 in Beauty Therapy (or equivalent) preferred but not essential.
• Ideally from a luxury skincare retail background, with strong commercial and client service experience.
• If not from a spa setting, you must have a solid understanding of booking systems, client scheduling, and service delivery to ensure seamless guest experiences.
• Proven ability to achieve and exceed sales and revenue targets.
• A confident leader who can coach, inspire, and develop multi-functional teams.
• Passionate about holistic wellness, luxury retail, and delivering first-class client service.
• Strong organisational and time-management skills, with excellent attention to detail.
• Flexible and willing to work weekends, some evenings and bank holidays as required.
• A positive, enthusiastic and flexible individual with a can-do attitude.
• A genuine interest and passion for beauty and wellness.
• A good communication skills and use of the English language, written and verbal.

Perks & Benefits

• Discounts: We offer a range of discounts on our products, treatments, and dining experiences from day one.
• Volunteering Days: Employees are offered one paid day per year to volunteer with a charity of their choice.
• Private Medical: We offer subsidised private medical insurance through Bupa.
• Pension Scheme: Pay up to 9% of your salary into your pension each month; we contribute up to 4.5%.
• Life Assurance: We offer life assurance cover, equivalent of up to a year of your annual salary.
• Mental Health Support: Our Employee Assistance Programme provides 24‑hour support, seven days a week.