AI Content & Optimisation Editor

Wowcher Ltd.; City Of London; Hybrid; GBP 30,000 - 40,000; Full time

Job summary

A leading discount platform is seeking an AI Content & Optimisation Editor in London. You will edit AI-generated content, optimize deals for maximum engagement, and collaborate with the Sales team. The role is dynamic, offering flexible working, a vibrant culture, and various employee benefits including 25 days holiday and monthly social events.

Benefits

Flexible working

25 days of holiday + 8 bank holidays

Free fruit

Wellness Wednesday: Free Breakfast

Virtual GP service

Monthly social events

Cycle Scheme

Enhanced Employee Assistance Provider

Qualifications

• Experience with AI-generated content editing is preferred.
• Strong understanding of SEO practices.
• Ability to collaborate across teams effectively.

Responsibilities

• Edit and optimise deal content for accuracy and engagement.
• Schedule deals for optimal presentation and timing.
• Regularly review and optimise top deals for performance.
• Track performance using Excel and provide insights.

Skills

SEO Best Practices

Data Analytics

Content Editing

Creativity

Collaboration

Tools

Excel

OpenAI Tools

Job description

Join our Merchandising team and play a key role in creating the best possible content for our customers. You\'ll spend much of your day crafting and editing original, AI-generated content to create informative and engaging deals for the Wowcher and LivingSocial sites. From indulgent spa days to delicious afternoon teas, from adrenaline-fuelled activities to bucket-list getaways, no two deals are ever the same. As an AI Content & Optimisation Editor, you\'ll not only put your creativity and love of puns to good use, but you\'ll also work closely with AI tools to sharpen your skills beyond traditional content writing. Alongside generating new content, you\'ll focus on optimising long-running deals - refining copy, images, and overall presentation to the highest standard, with the goal of maximising customer engagement and conversion. Sitting at the heart of our Merchandising team, you\'ll gain valuable exposure to how deals are sourced, positioned and marketed, giving you a real opportunity to learn the wider art of merchandising. It\'s a fast-paced, deadline-driven environment where accuracy and creativity matter - and where teamwork, growth and having fun are all part of the deal.

Responsibilities

• Edit and optimise deal content generated by AI, ensuring they are accurate, engaging, and follow SEO (Search Engine Optimisation) best practices before going live on the Wowcher and LivingSocial sites.
• Schedule deals to go live with the best possible write-up and imagery for our subscriber base across all Wowcher and LivingSocial locations - some paid weekend work may be required.
• Deal Optimisation - Regularly review our top 100 deals, optimising content, images, and the overall deal offering (including discounts, availability, and features) to ensure maximum appeal and performance.
• Performance Tracking & Reporting - Use Excel and data analytics tools to track optimisation efforts, providing insights into conversion rates and revenue growth.
• AI Content & Image Support - Assist the team in developing effective OpenAI prompts for both image generation and content creation.
• Cross-Team Collaboration - Liaise regularly with the Sales team to ensure all deals are factually accurate and supported by high-quality, engaging copy.
• Support collaboration with other teams by carrying out feedback requests; light image sourcing/editing may occasionally be required (where not handled by our Design team).

About Wowcher

Are you ready to dive into the world of WOW? Established in 2011, Wowcher is the ultimate destination for unbeatable deals and unforgettable experiences in the UK. We\'ve helped thousands of people learn dog grooming, steam clean their front rooms, obtain the latest gadgets, whiten their teeth, decorate their houses, eat more healthily and even be more experimental in the bedroom…! On top of this we\'ve also partnered with some of the UK\'s leading brands including Odeon, TGI Fridays, Chessington World of Adventures, Bannatyne, Dreamboys just to name just a few! We\'re entrepreneurs at heart and love to spot a great deal! If you\'re interested in being able to have a major impact on a successful company from day 1, then read on!

Benefits

• Flexible working - blend office and home for your ideal work-life mix
• 25 days of holiday + 8 bank holidays (plus the option to nab 5 extra days)
• Free fruit to fuel your day
• Wellness Wednesday: Free Breakfast
• Virtual GP service - unlimited access to book an appointment with registered GPs 24/7
• Thirsty Thursday! drinks and snack trolley
• Nursery Benefit - saving your family thousands on nursery fees
• Benefits platform Perkbox for discounts and rewards across the UK
• Monthly social events
• Legendary all-company parties twice a year
• Cycle Scheme, Electric Car Scheme and Season Ticket Loan
• Auto-enrolment pension scheme
• Enhanced Employee Assistance Provider for confidential support and advice
• Eye Care Vouchers
• Store discounts across the Wowcher website
• Smart-casual dress code every day