Ad Operations Consultant (part-time)

Sweatcoin; City Of London; On-site; GBP 50,000 - 70,000; Full time

Job summary

A leading health and fitness app in the UK is seeking an experienced Ad Operations Specialist to oversee ad network negotiations, analyze revenue metrics, and mentor product teams. Candidate must have 3+ years in mobile ad-ops with a strong analytical mindset and familiarity with mediation platforms. This role offers flexibility and the chance to make a significant impact in a growing company.

Qualifications

• 3+ years track record in mobile ad-ops for games/consumer apps.
• Deep understanding of mediation platforms.
• Strong analytical toolkit including Excel and SQL.

Responsibilities

• Act as point-person for ad networks and conduct negotiations.
• Analyze revenue metrics and recommend optimizations.
• Mentor in-house teams on best practices.

Skills

Mobile ad-ops experience

Analytical skills (Excel, SQL, Looker)

Understanding of mediation platforms

Knowledge of privacy regulations (GDPR, ATT)

Job description

Sweatcoin is a top-ranked health and fitness app that turns steps into real rewards. With 200M+ downloads, we’ve helped people walk over 23 trillion steps and delivered $200M+ worth of rewards from 1,300+ brand partners like Nike, adidas, and Lululemon. Backed by world-class investors, we’re on a mission to make 1 billion people more active.

Sweatcoin is shifting focus toward long-term profitability and product excellence. Our Revenue Collective is at the core of that transformation, with a mission to deliver sustainable, diversified topline growth from subscriptions, ads, and partnerships.

You will

• Act as dedicated point-person for ad networks: negotiations, SDK rollouts, priority deals
• Analyze weekly revenue metrics and recommend optimisation experiments (waterfalls, bidding, etc.)
• Scout and pilot new networks (offer walls, niche RTB)
• Work with product teams to understand and optimise ad monetisation tradeoffs vs. other revenue (subscription, IAP) and user experience (engagement, retention)
• Conduct regular audits of fill rates, completion rates, and eCPMs, and proactively escalate and respond to negative trends
• Improve eCPMs by learning more about our users
• Mentor in-house product, design, and engineering teams on best practices, tooling, and vendor management

You have

• Proven (ideally 3+ years) track record in mobile ad-ops for games and/or consumer apps with significant programmatic ad revenue and DAU
• Deep understanding of mediation platforms (Unity LevelPlay, AppLovin MAX, and Google AdMob)
• Strong analytical toolkit (Excel, SQL, Looker)
• Up-to-date on privacy regs (GDPR, ATT)
• A network of contacts at ad networks and programmatic partners

The role is ideal for

• Seasoned ad-ops professionals seeking flexible engagement
• Consultants with existing vendor relationships who can hit the ground running