Account Director - Paid Social

ESSENCEMEDIACOM; City Of London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

A leading global media company in London is seeking a Paid Social Account Director. The role requires managing paid social output for busy client accounts and leading a social team. Candidates should have extensive experience in paid social advertising and strong communication skills. The position also includes benefits such as competitive medical and retirement plans, generous paid time off, and support for hybrid work.

Benefits

Competitive medical insurance

Generous paid time off

Employee mental health days

Qualifications

• Extensive experience optimizing paid social campaigns across key platforms.
• Experience leading client presentations and compiling campaign reports.
• Ability to train and mentor junior team members.

Responsibilities

• Deliver paid social output for busy client accounts.
• Lead planning and activation across major social platforms.
• Develop and maintain strong client and stakeholder relationships.

Skills

Managing paid social campaigns

Communication skills

Project management

Collaborative teamwork

Tools

Meta Blueprint

Social media platforms

Job description

Overview

Paid Social Account Director – DFS Group

WPP Media is a global media collective and the creative transformation company. We bring the best platforms, people, and partners together to create opportunities for growth. EssenceMediacom is a leading WPP media brand focused on analytics, data, and technology to drive breakthroughs for brands.

Role Summary and Impact

We are looking for a paid social specialist to continue their career as Account Director. This person will assume day-to-day responsibility for the paid social output of a busy client account (or accounts) and will also help oversee a team of more junior staff responsible for the everyday running of the account. Experience managing a team of social specialists, preferably in an agency environment, would be of benefit. This person will develop strong relationships with clients, suppliers, and other stakeholders, becoming a trusted voice for all things paid social. The ideal candidate has extensive knowledge of paid advertising across key social channels (Facebook, Instagram, Twitter, Snap, TikTok, etc.).

You hold excellent knowledge of the UK social media landscape and are well-versed in planning and activating across digital media, both DR and Brand. You have strong communication and project management skills and can engage with stakeholders effectively. You will work closely with other media specialists to oversee delivery of an integrated plan, often leading in using digital/social to link other media channels and understanding how other media plans fit in the system.

You will be responsible for delivering exceptional social work as well as the output of a manager and a team of planners and execs.

Responsibilities

• Deliver paid social output for busy client accounts and oversee day-to-day activities of a social team. • Lead planning and activation across major social platforms (Facebook, Instagram, Twitter, Snap, TikTok, etc.). • Develop and maintain strong client and stakeholder relationships; present and lead calls as required. • Collaborate with other media specialists to integrate with overall media plans. • Produce high-quality social work and manage team outputs.

Qualifications & Experience

• Extensive experience setting up and optimizing paid social campaigns across key platforms. Training certifications (e.g., Meta Blueprint) are a plus.
• Experience planning large-scale paid social campaigns with brand and direct-response objectives.
• Experience compiling detailed end-of-campaign reports and presentations; experience leading client presentations (QBRs, annual reviews).
• Proven track record working with clients and external stakeholders; comfortable presenting to clients and leading calls.
• Experience line-managing others; ability to train and mentor junior team members; effective communication across diverse backgrounds, cultures, and regions.
• Team-oriented, collaborative, friendly, with a can-do attitude.

About WPP Media & Benefits

We invest in our employees to help them do their best work and support growth. Benefits include competitive medical, retirement plans, vision, dental insurance, generous paid time off, partner discounts, and employee mental health days. We support hybrid work with in-office presence around four days a week; accommodations or flexibility can be discussed during interviews.

Equal Opportunity

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination. We are committed to a respectful culture where everyone belongs and has equal opportunities to progress.

Privacy & Application

Please read our Privacy Notice for more information on how we process your data. While we appreciate all applications, only candidates selected for an interview will be contacted.