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A leading B2B events company in Greater London is seeking an Account Development Lead to manage key client relationships and drive growth in creative effectiveness. This role focuses on nurturing partnerships and achieving revenue targets through strategic account development. The ideal candidate will have exceptional relationship management skills and a strong background in advisory services. An exciting opportunity to work in a dynamic environment with a collaborative team and a commitment to client success.
Company Description
Informa Festivals marks an exciting new chapter in B2B events, bringing some of the world's most influential creative, technology and business festivals together. We’re combining prestigious events like Cannes Lions, Black Hat, Money20/20, GDC, and London Tech Week with cutting-edge marketing intelligence platforms and advisory services to deliver unmissable experiences and insights.
Our festival-led approach reimagines traditional B2B events, creating powerful, immersive experiences that drive innovation and industry advancement. Building on decades of expertise and powered by Informa's international reach, we're shaping the next generation of business festivals.
We’re part of Informa, a global business with a network of trusted brands in specialist markets across more than 30 countries, and a member of the FTSE 100 who are #3 in Glassdoor's Best Places to Work 2025 UK list.
is the consulting arm of the LIONS business. LIONSoperatesacross four key pillars - Events, Intelligence, Advisory and Learning. Our collective goal at LIONS is to help businesses harness creative effectiveness for growth, and our activities encompass world renownedexpertiseand platforms: the Cannes Lions International Festival of Creativity, WARC, Contagious and Effie Worldwide.
The ambition of the LIONS Advisory team is simple: to be the world's best creative Advisory service for marketers, fuelling cultures of creative effectiveness that deliver business growth. We are a 40-strong, multi-regional team working across three core products: Creative Transformation, Thought Leadership and Cannes Lions Curated. Our client list includes some of the largest, mostinfluentialand most successful marketing organisations in the world.
This role is based in our 5 Howick Place office.
We areseekinga dynamic and relationship-focused Account DevelopmentLead to join our team, working with some of our highest value clients. This role is pivotal in nurturing long-term partnerships that span multiple years as clients embark on their creative transformation journeys.
As Account Development Lead, you willbe responsible forboth servicing our most strategic accounts and proactively driving growth through intelligent relationship development and service expansion. You will serve as the primary relationship steward for a handful of key and high-value clients, ensuring exceptional service delivery whileidentifyingopportunities to deepen our partnership and expand our impact on their business. This role requires someone who combines commercial acumen with genuine passion for client success and creative effectiveness.
Own and nurture relationships with key stakeholders across assigned high-value client portfolio
Develop deep understanding of client business challenges,objectives, and creative transformation needs
Proactivelyidentifyand pursue intelligent opportunities to expand services and drive account growth
Serve as primary point of contact for strategic discussions and long-term partnership planning
Build trusted advisor relationships that position LIONS Advisory as an essential strategic partner
Meet or exceed annual revenue targets through strategic account development and expansion
Maintainaccurateand continuous commercial forecasting across client portfolio
Drive upselling and cross-selling opportunities through deep client insight and needs analysis
Develop and execute account growth strategies aligned with client transformation journeys
Ensureoptimalrevenue recognition and contract renewal rates across managed accounts
Oversee delivery excellence for major ongoing client engagements and agreements
Collaborate with LIONS Advisory delivery teams to ensure adherence to timelines and project scopes
Manage client expectations and communications throughout service delivery lifecycle
Coordinate cross-functional resources to deliver seamless client experiences
Resolve escalations and challenges proactively tomaintainclient satisfaction
Proactivelyidentifyand mitigate risks to client repeat revenue and long-term partnerships
Develop and execute retention strategies to increase likelihood of continued engagement
Monitor client health indicators and implement intervention strategies when needed
Create contingency plans for at-risk accounts and execute recovery initiatives
Ensure consistent value demonstration to justify continued investment in our services
Utilize CRM systems tomaintainaccurateandtimelyclient relationship data
Collaborate with Intelligence, Partnerships, Learning and other teams to create seamless client experiences
Contribute to proposal development and RFP responses for existing and prospective clients
Support contract negotiations and manage terms and conditions discussions
Provide market intelligence and client feedback to inform product development
Commercial Excellence: Proventrack recordof achieving revenue targets through account development and relationship management
Client Relationship Skills: Exceptional ability to build andmaintainstrong relationships across diverse cultures and organizational levels
Advisory Experience: Experience in professional services, consulting, or advisory roles with complex B2B clients
Communication Mastery: Clear and compelling communication skills with ability to adapt messaging for diverse audiences
Project Management: Strong organizational skills with experience managing multiple client engagements simultaneously
Commercial Acumen: Understanding of contract management, RFPs, and commercial negotiations
CRM Proficiency: Experience with Salesforce or similar CRM systems (training provided if needed)
Client-Centric Mindset: Genuine passion for client success and exceeding expectations
Strategic Thinking: Ability to see long-term partnership opportunities and creative transformation potential
Resilient & Adaptable: Thrives in dynamic environment with ability to manage varied workload and competing priorities
Collaborative Spirit: Natural team player who contributes to both individual and collective success
Curious & Energetic: Continuous learner with 'can-do' attitude and drive to achieve ambitious targets
Cultural Intelligence: Comfortable working acrossdifferent culturesand business environments
Results-Oriented: Determined and persistent in pursuing growth opportunities and client outcomes
Integrity Trust: Builds credible through consistent delivery and transparent communication
Additional Information
We believe that great things happen when people connect face-to-face. That's why we work in-person with each other, or with customers and partners, three days a week or more. When you’re not spending time together in one of our offices or other workplaces – like at an Informa event – you get the flexibility and support to work from home or remotely.
We work hard to make sure Life at Informa is rewarding, supportive and enjoyable for everyone. Here’s some of what you can expect when you join us. But don’t just take our word for it – see what our colleagues have to say LifeAt.Informa.com
Our benefits include:
We’re not solely focused on a checklist of skills. We champion energy and ambition and look for colleagues who will roll their sleeves up, join in and help make things happen. If it sounds like a match and you have most – although not all – of the skills and experience listed, we welcome your application.
If you would like to request reasonable adjustments or accommodationsto assist your participation in the hiring process and, or in the advertised position, please inform the appropriate Talent Acquisition Partner for the role once they have been in touch. Your request will be reviewed and considered in confidence. At Informa, you'll find inclusive experiences and environments where all perspectives and backgrounds are welcomed. As part of this approach and our diversity and inclusion commitments, we are also formally an Equal Opportunities Employer. This means we base decisions on relevant qualifications and merit and do not discriminate on the basis of key characteristics and statuses, including all of those protected by law. Ask us or see our website for full information.
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