Social Media Lead, French market (Temporary - Maternity Cover)

The Knot Worldwide Inc.; Barcelona; Híbrido; EUR 35.000 - 50.000; Jornada completa

Descripción de la vacante

A global celebration company based in Barcelona seeks a Social Media Lead for the French market. This temporary position involves developing engaging content across platforms such as TikTok and Instagram, alongside analyzing audience engagement and reporting on performance. Ideal candidates will have over 3 years of social media experience, strong analytical skills, and be proficient in French, ready to take an active role in community growth and brand representation.

Servicios

Flexible vacation

Generous parental leave

Mental well-being support

Formación

• 3+ years of experience in social media roles.
• Strong proficiency with Facebook, Instagram, Twitter, TikTok, and Pinterest.
• Creative thinker with the ability to create engaging video content.

Responsabilidades

• Define and execute engaging social media content.
• Develop strategic video content for TikTok and Reels.
• Analyze audience data to inform content strategies.

Conocimientos

Social media marketing

Content creation

Analytical skills

Team collaboration

Communication skills (French)

Descripción del empleo

Social Media Lead, French market (Temporary - Maternity Cover)

Barcelona, Catalonia, Spain

WHAT WE DO MATTERS

At The Knot Worldwide, we champion celebration - and that starts with celebrating our people. Our employees are passionate dreamers, thoughtful doers, and lifelong learners who power meaningful moments for millions around the world. We’re united by authentic connection, shared purpose, and a deep commitment to the global community we serve. Here, flexibility and belonging go hand in hand with high performance. Driven by our core values, we believe the best ideas come from empowered teams: those who consistently collaborate with intention to design solutions, spark ideas, and drive impact. Our people are at the heart of our success.

ABOUT THE ROLE AND OUR TEAM

The Knot Worldwide (TKWW) is looking for a Social Media Lead for our brand in France (Mariages.net). You will be responsible for managing and nurturing the content of France’s social networks, seeking to achieve the goals set and creating frequent reports on results. Your position will be based in our office in the center of Barcelona.

This a temporary position.

RESPONSIBILITIES

• Define, create and execute Social Media content across channels. Unique and engaging content while maintaining brand standards, voice and style.
• Develop your own creative, strategic and highly engaging video content to grow our TikTok and Reels audiences.
• Encourage collaborations and strategic partnerships.
• Generate brand awareness and community.
• Implement strategies for the development of new platforms (social media).
• Research and acquisition of new influencers.
• Writing social media texts for the brand.
• Regular reporting on KPIs, trends and competitors.
• Analyze and understand the audience to create and propose insightful content that drives action.
• Analysis and monitoring of competitors and our users and vendors.
• Activation of campaigns designed from consumer marketing that count with the social channel within its strategy.

SUCCESSFUL CANDIDATES HAVE

• +3 years of experience in a similar position
• Be an epic team player, collaborator and innovation agent.
• Self-sufficiency and enthusiasm with creating their own TikTok and Reels.
• Comfortable with being in front of the camera and being the face of a brand
• Familiarity with all social media marketing trends.
• Experience in brand & audience based media planning principles
• Self-starter with excellent organization skills and ability to multitask
• Strong proficiency and experience working with Facebook, Instagram, Twitter, Tik Tok and Pinterest platforms
• Creative thinker with strong analytical skills -- comfortable interpreting data, deriving actionable media insights and using them to inform future campaigns
• Ability to collaborate cross-functionally, within a fast-paced, entrepreneurial environment
• Excellent communication skills both written and verbal (French).
• Team player with excellent interpersonal skills, self-motivated with “can-do” attitude
• Previous experience with influencers and generating brand community is a plus
• The activity of the user in his/her own networks as well as the management of other profiles carried by the candidate may be positively evaluated.
• Ability to manage frustration or negative comments due to exposure in our networks.
• At The Knot Worldwide, we believe you are more than a resume and invite you to go for it, take the leap of faith, and apply for this job if it sparks your passion to join TKWW and make a difference!

WORK MODEL

This role is Together@TKWW-eligible and based near one of our office hubs. You’ll be expected to work in the office two days a week as part of our hybrid work model.

#LI-Hybrid

WHAT YOU LOVE ABOUT US

We believe in a wide range of holistic offerings to support our employees so that they can live our values day in and day out. From mental wellbeing, physical health and financial planning, to engaging perks and discounts, we are in the business of celebrating and supporting the Moments that Matter, both in and out of the office. We offer flexible vacation, generous parental leave, and prioritize initiatives that support the growth, development, and happiness of our people.

HYBRID WORK APPROACH

To facilitate in-person collaboration, we have office spaces in Barcelona, Spain; Delhi, India; Galway, Ireland; London, England; New York, NY; and Washington, D.C.

WHAT WE LOVE ABOUT YOU

• Commit to our customers: You act as one team on behalf of our customers. You lead with head and heart, and build what matters for life's most meaningful moments.
• Raise the bar: You define "great" and work backwards. You don't just accept how it's been done, but boldly define how it should be. You are unafraid to innovate, learn, and keep moving forward toward our shared vision.
• Be all in: You believe in our mission and take ownership of your work. You debate openly to reach the best outcomes, speaking with clarity and care, embracing diverse perspectives, then commit fully.
• Celebrate impact: You measure success by the outcomes you create. You hold yourself accountable to delivering value, while recognizing progress and the lessons learned along the way. You love to win, together.

US Notice

The Knot Worldwide provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, or disability. In addition to federal law requirements, The Knot Worldwide complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. The Knot Worldwide expressly prohibits any form of workplace harassment based on race, color, religion, gender, sexual orientation, gender identity or expression, national origin, age, genetic information, disability, or veteran status.

Privacy Notice

The Knot Worldwide (TKWW) processes your personal data to evaluate your application, based on the legal ground of taking steps prior to entering into a potential employment contract. Only the data strictly necessary for this purpose is collected. In some cases, your data may also be processed based on TKWW’s legitimate interests (e.g., to improve recruitment practices or manage candidate pools), to which you can object at any time. You have the right to access, rectify, or delete your data, and to object to certain uses. To learn more about your rights, please consult our privacy policy. If you wish to file a complaint, you may contact the competent data protection authority.