Social Media / Content Senior Specialist

Omodaes; Madrid; Presencial; EUR 30.000 - 40.000; Jornada completa

Descripción de la vacante

Una empresa emergente en el sector automotriz busca un Especialista Senior en Redes Sociales y Contenido en Madrid. Este perfil apoyará al equipo de marketing para optimizar resultados a través de canales digitales, propuestas de nuevas tendencias y la gestión de campañas. Se requiere un profesional con experiencia en marketing digital y un enfoque analítico para la mejora continua. Si eres creativo y tienes una sólida base en redes sociales y métricas, ¡te estamos buscando!

Formación

• 3 a 5 años de experiencia demostrable en marketing o redes sociales.
• Dominio del inglés hablado y escrito.
• Aptitud analítica para entender datos y métricas.

Responsabilidades

• Gestionar la planificación social media con agencias involucradas.
• Desarrollar contenidos digitales alineados con las necesidades de la marca.
• Medir y analizar el éxito de las campañas utilizando datos y herramientas analíticas.

Conocimientos

Pensamiento analítico

Comunicación verbal

Creatividad

Detección de tendencias

Educación

Licenciatura en publicidad, diseño visual, marketing o relaciones públicas

Herramientas

Google Analytics

Herramientas de análisis de marketing

Descripción del empleo

Do you consider everything is Digital nowadays? Are you always updated with the new social media trends? Are you creative and willing to communicate with potential customers in different ways? We are looking for you!

As a Social Media / Content Senior Specialist, you’ll support the marketing team to bring the best results through digital channels (website, social media, digital advertising…). Propose new social media trends or influencer collaborations, show how to increase lead generation through website & paid media and interact / improve our community’s engagement are part of the activities to coordinate. Of course, analytics should be part of your DNA to measure all the KPIs in each activity and check the return of investment properly.

At OMODA & JAECOO we are multicultural and love to work with diverse minds to bring out the best results. A young, fresh and generous team is willing to keep on growing with a digital-native talent like you!

Objectives of this role

• Manage directly the Social Media planning with involved agencies (creative and media).
• Develop new ways of increasing KPIs (followers, reach, interactions) through Social Media channels.
• Propose and generate new Digital Contents and in line of brand’s needs.
• Propose and develop new ways of increasing traffic and leads through Social Media channels.
• Coordinate integration of the social media campaign with dealers activities and paid media activities.
• Measure and analyze campaigns’ success using data and analytics tools.
• Create Google Analytics reports to share results with HQ & marketing teams.
• Take part and lead meetings to explain the digital communication details to get the key performance metrics (KPIs).

Your responsibilities

• Work on social media content that work on concrete KPIs & objectives (community, reach and interaction).
• Guarantee digital content are aligned with offline communication objectives.
• Understand how ad creative elements perform for each unique advertising goal (traffic, conversions, and engagement).
• Ensure website information is always updated and working properly delivering data to CRM & Analytics platforms.
• Share results obtained through digital channels with analytics platforms.
• Stay up to date with digital marketing trends and new technologies and make recommendations for how the company can stay ahead of the curve.

Required skills and qualifications

• A bachelor’s degree in advertising, Visual Design, Marketing, Business, New Media or Public Relations.
• 3 to 5 years of demonstrable experience in marketing, social media contents or digital marketing roles.
• High level of English (written & spoken).
• Analytical skills to understand data, study metrics, and align strategies.
• Innovative thinker with a keen eye for detail and identifying trends.
• Strong interpersonal, verbal and written communication skills.
• Good attitude to new challenges!

Preferred skills and qualifications

• Experience in dealing with creative and social media agencies.
• Google Analytics Certification, Google Ads Certification.
• Familiarity with marketing analytics tools like Google Analytics.
• Familiarity with media buying.

We inform you that OMODA MOTORS SPAIN S.L., a company with its registered office in Modulo 1 de la planta baja, Avda. Brusuelas 36, 28108, Alcobendas, Madrid, with CIF B56485493 (hereinafter referred to as the "Company"), will process your personal data on the basis of your express consent for the purposes of managing your job application. Your personal data will be transferred to Chery Automobile Co. Ltd (parent company of the Group), a company based in China, in order to carry out the process you have voluntarily requested. As stated in the European Data Protection Regulation (GDPR), we inform you that the Personal Information Protection Law of the People's Republic of China (PIPL) may conflict with the GDPR and in some scenarios. Your personal data will be kept for 2 years and then delete. Additionally, you may exercise your data protection rights (access, rectification, opposition, cancellation, etc.) by sending an e-mail to indicating the right you wish to exercise and your identification details. If you consider that we have not handled your personal data appropriately, you may contact the Data Protection Officer at However, we inform you that you have the right to lodge a complaint with the Spanish Data Protection Agency if you consider that there has been a breach of data protection legislation with regard to the processing of your personal data.

Seniority level

Seniority level

Associate

Employment type

Employment type

Full-time

Job function

Job function

Marketing

Motor Vehicle Manufacturing

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