Co-Founder & Chief Marketing Officer (CMO) - Women Sports

Antai Ventures; Barcelona; Presencial; EUR 110.000 - 125.000; Jornada completa

Descripción de la vacante

A purpose-driven women's sportswear brand seeks a CMO & Co-Founder to lead marketing strategy and product positioning. This high-impact role requires 7+ years in marketing, execution, and strong analytical skills. You will shape the brand from scratch, define the marketing engine, and partner closely with the CEO. Enjoy co-founder status, significant equity, and the chance to create a global brand with full autonomy.

Servicios

Co-founder status

Significant equity

Full autonomy

Purpose-driven culture

Formación

• 7+ years of experience in DTC, consumer or e-commerce brands.
• Strong analytical thinker with a bias toward execution.
• Experience in product strategy, pricing, and positioning.

Responsabilidades

• Define customer segments and translate insights into strategy.
• Build the marketing engine from zero, structuring the team.
• Partner with CEO and Board to shape company-wide strategy.

Conocimientos

Experience in Marketing, Product or Growth

Analytical thinking

Product strategy expertise

Brand visionary

Hands-on and resilient

Descripción del empleo

Overview

Co-Founder & Chief Marketing Officer (CMO) – Women’s Sports at Antai Ventures. We’re at the very beginning of our journey as a purpose-driven women’s sportswear brand, and we’re looking for a CMO & Co-Founder to help us launch, grow, and become unmissable.

Your Mission

As our first hire for CMO, you won’t just lead Marketing — you’ll co-lead the company. You’ll own the full go-to-market strategy, from brand positioning to customer acquisition, while also steering the product and pricing roadmap hand-in-hand with the CEO. This is a high-impact, high-autonomy role for someone who thinks like a founder and executes like an operator.

What You’ll Own

• Product & Pricing Leadership — Define our customer segments and translate insights into product and positioning strategy; lead market analysis, competitive benchmarking, and white-space identification; own the product portfolio roadmap and work cross-functionally with design and supply; build and lead pricing and product drop strategy to drive commercial traction while preserving brand integrity; define and iterate the value proposition to reflect brand, performance, and customer impact; work closely with the CEO and finance team to align pricing with margin and growth targets.
• Marketing & Growth Strategy — Build the marketing engine from 0 : structure the team, define OKRs, hire talent, and lead external partners; own full-funnel strategy across paid, earned, owned, and shared media; launch data-informed acquisition and retention initiatives (SEO, Paid Social, Influencer, Partnerships, Activations); create an emotional connection with customers through storytelling, UGC, content, and community; define and track KPIs including CAC, LTV, ROAS, retention, and brand equity metrics.
• Leadership & Company Building — Partner closely with the CEO and Board to shape company-wide strategy; operate with founder-level ownership and mindset; build and inspire a world-class marketing and product team from the ground up; help raise future rounds and represent the company in key strategic moments.

Who You Are

• 7+ years of experience in Marketing, Product or Growth in DTC, consumer or e-commerce brands
• Strong analytical thinker with a bias toward execution
• Experienced in product strategy, pricing, and positioning
• Equal parts brand visionary and performance tactician
• Deep believer in emotional, value-driven marketing that resonates
• Hands-on, resilient, fast-moving — you think like a founder because you are one
• Bonus : you’ve built something before or thrived in a high-uncertainty environment

What You’ll Get

• Co-founder status and a seat at the leadership table
• Significant equity and long-term ownership
• The opportunity to co-create a meaningful, global brand from scratch
• Full autonomy and trust to shape your domain
• A purpose-driven, high-ambition, no-bullshit culture