Teamlead Loyalty Program (m/w/d)

Peek & Cloppenburg; Düsseldorf; Vor Ort; EUR 70.000 - 90.000; Vollzeit

Zusammenfassung

Ein renommiertes Modeunternehmen in Düsseldorf sucht einen Teamlead für das Loyalitätsprogramm. In dieser Rolle gestalten Sie die Strategie des Programms zur Steigerung der Kundenbindung und Engagement. Der ideale Kandidat hat 5–8 Jahre Erfahrung im Bereich Loyalitätsmanagement und ist sowohl analytisch als auch kreativ. Flexible Arbeitszeiten und umfassende Einarbeitung werden geboten.

Leistungen

25% Familien- und Freundesrabatt

Zugang zu Gesundheitsprogrammen

Karriereentwicklungsmöglichkeiten

Qualifikationen

• 5–8 Jahre Erfahrung in der strategischen Verwaltung von Loyalitätsprogrammen.
• Erfahrung in der Mode- oder Einzelhandelsbranche von Vorteil.
• Starke analytische und kommerzielle Fähigkeiten.

Aufgaben

• Leitung und Umsetzung der Vision und Strategie des Loyalitätsprogramms.
• Gestaltung, Implementierung und Verwaltung des Programms zur Steigerung der Kundenbindung.
• Anleitung und Inspiration eines funktionsübergreifenden Teams zur Erreichung der Programmkriterien.

Kenntnisse

Strategisches Management

Stakeholder-Management

Analytische Fähigkeiten

Kreativität

Kommunikationsfähigkeit

Fließend Deutsch

Fließend Englisch

Ausbildung

Abschluss in Marketing, Betriebswirtschaft oder einem verwandten Bereich

Tools

Loyalty-Programme

App-Entwicklungsstrategien

CRM-Systeme

Jobbeschreibung

Teamlead Loyalty Program (m/w/d)

EMPLOYMENT Full time START ab sofort LIMITATION unbefristet COMPANY Fashion ID GmbH & Co. KG CONTACT PERSON Joline Streich LOCATION Headquarter Duesseldorf

We are number-crunchers and trendsetters, concept developers and top performers, we shape the future but also retain values, we roll up our sleeves and just get to work, we are teamplayers & so much more. Become part of our group of companies and start your career at Fashion ID GmbH & Co. KG, an associated company of Peek & Cloppenburg

• . & Co. KGbased in Düsseldorf. Fashion ID manages our online stores in a dynamic environment and provides our customers with a unique online shopping experience.
• There are two independent companies Peek & Cloppenburg with their headquarters in Düsseldorf and Hamburg. This advertisement refers to the Düsseldorf group of companies, whose store locations you can find here : .

WHAT YOU WILL BE RESPONSIBLE FOR

Your Mission : We are looking for a motivated, strategically minded Loyalty Program Manager to drive the vision, strategy, and roadmap of our P&C loyalty program. In this role, you will shape, implement, and manage the program to enhance customer retention, engagement, and lifetime value. Acting as the key link between customers, stakeholders, data, and tech teams, you will ensure that business objectives and customer expectations remain perfectly aligned.

Program Strategy and Redesign : You will lead the redesign and positioning of our loyalty program, transforming it into a truly customer‑centric experience. Define key elements such as offers, benefits, mechanisms, digital strategy, branding, and communication. Develop the business case, financial model, and KPIs aligned with the overall company strategy.

Digital Program Development : You will drive the concept, design, and rollout of the new loyalty app : defining core features, customer journeys, and engagement mechanisms. Working closely with product teams, you’ll ensure a seamless connection between online and in‑store experiences while serving as the app owner responsible for customer loyalty.

Analytics and Customer Insights : Define the data and analytics framework and leverage insights to power personalization, loyalty mechanisms, and measurable business outcomes. Use feedback, behavioral data, and market trends to evolve the program beyond discounts into an experience‑and brand‑driven loyalty ecosystem.

Leadership and Program Management : Lead and inspire a cross‑functional team to achieve program KPIs and establish clear ownership across all channels. As the internal ambassador for loyalty, you foster alignment and engagement throughout the organization. Integrate loyalty into retail media initiatives and collaborate with brand partners to develop offers that maximize customer value and monetization. Coordinate with CRM, Product, Digital, Retail, and Data teams to create a truly integrated omnichannel loyalty experience.

WHAT WE ARE LOOKING FOR

• Your Background : You hold a degree in Marketing, Business Administration, or a related field, and have 5–8 years of experience in the strategic management of loyalty programs or customer engagement, ideally within the fashion or retail industry.
• Your Strengths : You have a proven track record in designing and implementing loyalty programs, including strategic planning, technical execution, and operational scaling. You bring solid experience in defining and executing app strategies and roadmaps. Your analytical and commercial acumen is strong. You are confident in developing business cases and ROI models. You excel in stakeholder management and are skilled at leading projects across cross‑functional teams.
• Your Profile : You are familiar with app ecosystems, digital trends, and customer engagement strategies. You are customer‑centric and insight‑driven, think strategically, and approach challenges with creativity and problem‑solving ability. Agile and execution‑oriented, you balance innovation with operational excellence. With excellent communication and influencing skills, you can engage effectively at all levels of the organization. You are fluent in both German and English.

WHAT WE OFFER

• Onboarding : You will receive comprehensive onboarding and all the support you need to get started successfully.
• Flexible Working : Our hybrid work model combining home office and on‑site collaboration helps you balance your professional and personal life in the best possible way.
• Career Development : Take advantage of our wide range of training and seminar opportunities to further your personal and professional growth. Through our tailored career planning, aligned with your strengths and ambitions, we support you in achieving your next career goals.
• Benefits : Enjoy a 25% Family & Friends discount in our company’s stores across Germany. Gain access to a variety of health programs, exclusive discounts, and attractive employee benefits from our partners.

MORE INFORMATION

CONTACT PERSON Joline Streich

CONTACT Tel : [phone]