Senior Marketing Manager (m/f/x)

Raynet GmbH; Nordrhein-Westfalen; Hybrid; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A leading software vendor in Germany is looking for a Senior Marketing Manager to develop cross-channel marketing strategies. The ideal candidate should have B2B marketing experience, strategic thinking skills, and fluency in both German and English. This role offers the flexibility of working from Paderborn or remotely with a supportive team environment and opportunities for personal growth.

Leistungen

Room for independent action

Team events

In-house gym and sauna

Ergonomic workstations

Qualifikationen

• Several years of professional experience in B2B marketing, ideally in IT or SaaS.
• Very good knowledge of marketing tools.

Aufgaben

• Develop and manage cross-channel marketing strategies.
• Responsible for international marketing campaigns from conception to measurement.
• Conduct performance analyses for data-driven optimizations.

Kenntnisse

B2B marketing

Digital marketing

Team player mentality

Strategic thinking

Fluent in German

Fluent in English

Ausbildung

Degree in marketing, communications or comparable

Tools

HubSpot

Google Analytics

Jobbeschreibung

Raynet is a leading software vendor headquartered in Paderborn, Germany, with customers all over the world. Our mission is to empower companies with innovative solutions in the areas of IT Asset Management, Software Management and Endpoint Security for more transparency, efficiency and control.

To strengthen our dynamic team, we are looking for a Senior Marketing Manager (m/f/x) who will transform our vision into effective strategies and campaigns – and grow with us.

Your tasks at Raynet

• You develop and manage cross-channel marketing strategies for lead generation, brand positioning and customer loyalty.
• You will be responsible for international marketing campaigns – from conception and implementation to measuring success.
• You carry out performance analyses and derive data-driven optimizations.
• You proactively drive the further development of our brand communication on all channels (digital, print, event, social media).
• Several years of professional experience in B2B marketing, ideally in the IT or SaaS environment.
• Successfully completed degree or training in marketing, communications or a comparable subject area.
• Strategic thinking paired with strong implementation skills.
• Very good knowledge of marketing tools (e.g. HubSpot, Google Analytics).
• Team player mentality, initiative and enjoyment of innovation.
• Very good written and spoken German and English.

What we offer

• A central role in an innovative company with global reach.
• A lot of room for independent action, fresh ideas and new challenges.
• Flat hierarchy, direct contact persons and fast decision‑making processes.
• Diverse tasks and projects in an innovative environment.
• Team events & work‑life balance.
• Individual further education activities.
• A challenging, practical and future‑oriented job in an internationally growing company.
• Fully equipped and modern office with ergonomic workstations, in‑house gym and sauna, charging stations for e‑bikes and e‑cars, combined with a panoramic terrace over Paderborn.

Location: Paderborn or remote
Working hours: Full-time
Start: As of now
Department: Marketing & Growth

Are you interested?

Then simply send us an email, give us a call, or apply directly online.