Marketing Manager General Surgery & Thoracic - DACH

Intuitive; Freiburg im Breisgau; Vor Ort; EUR 70.000 - 95.000; Vollzeit

Zusammenfassung

A medical technology company based in Freiburg im Breisgau is seeking a Marketing Manager for General Surgery and Thoracic to implement marketing strategies and drive growth of da Vinci surgical procedures. The ideal candidate should have over 3 years of product marketing experience in medical devices with strong communication skills and fluency in German and English. This role involves collaborating with sales teams, acting as a Medical Device Consultant in Germany and Austria, and managing projects effectively.

Qualifikationen

• 3+ years of clinical / Product marketing experience in a therapeutic medical device company.
• Surgical and/or Operating Theatre sales experience preferred.
• Ability to travel 50%.

Aufgaben

• Implement and execute marketing programs for da Vinci surgical procedures.
• Develop and execute country marketing tactics in collaboration with sales teams.
• Act as a Medical Device Consultant in Austria and Germany.

Kenntnisse

3+ years of clinical / Product marketing experience

Knowledge of surgical specialties

Strong communication skills

Leadership in unstructured environment

Fluency in German and English

Jobbeschreibung

Marketing Manager General Surgery & Thoracic - DACH

• Full-time

At Intuitive, we are united behind our mission: we believe that minimally invasive care is life‑enhancing care. Through ingenuity and intelligent technology, we expand the potential of physicians to heal without constraints.

As a pioneer and market leader in robotic‑assisted surgery, we strive to foster an inclusive and diverse team, committed to making a difference. For more than 25 years, we have worked with hospitals and care teams around the world to help solve some of healthcare’s hardest challenges and advance what is possible.

Intuitive has been built by the efforts of great people from diverse backgrounds. We believe great ideas can come from anywhere—we strive to foster an inclusive culture built around diversity of thought and mutual respect. We lead with inclusion and empower our team members to do their best work as their most authentic selves.

Passionate people who want to make a difference drive our culture—our team members are grounded in integrity, have a strong capacity to learn, the energy to get things done, and bring diverse, real‑world experiences to help us think in new ways. We actively invest in our team members to support their long‑term growth so they can continue to advance our mission and achieve their highest potential.

Join a team committed to taking big leaps forward for a global community of healthcare professionals and their patients. Together, let’s advance the world of minimally invasive care.

Primary Function of Position:

This position will implement and execute marketing programs for the Region and drive adoption and growth of da Vinci surgical procedures. The focus will be in strategic growth areas for General Surgery and Thoracic. The Marketing Manager is also expected to work with a cross‑functional regional sales and training team, working closely with the European marketing group.

Roles and Responsibilities:

• Understand your market:
  • Develop and execute regional/country marketing tactics with a focus on General Surgery & Thoracic. This will include detailed activities to be implemented in a defined timeline and budget in alignment with Sr. Group Manager Marketing DACH, strong collaboration with the European marketing team and local sales leadership.
  • Strong partnering with clinical and capital sales teams in a growing competitive environment for analysis, targeting and regional action planning purposes.
• Work closely with Market Access and Clinical Affairs to develop and implement publication strategies that will support procedure adoption goals.
• Collaborate with Training department to identify and support the development of regional sales team. Deliver content for regional company meetings.
• Act as a Medical Device Consultant (Medizinprodukteberater) in Austria and Germany, after appropriate training, as per legal requirement and provide guidance, insight, and support in the proper handling of Intuitive medical devices.
• Build Value Props Stories, Tools, Events and Engage 3Ps:
  • Deliver corporate clinical & capital marketing and sales tools to achieve short and long‑term goals for procedures /sales quotas, products and system sales Develop Speaker/Teacher/ /Executive KOLs.
  • Partner with key surgeon champions (KOLs) to develop and implement leading robotic clinical education programs and symposia to drive competency and utilization of da Vinci Surgery.
• Quantify the impact (QTI) – clinical, economic, strategic evidence:
  • Work closely with local Market Access Manager team to assist in development and execution of cost effectiveness/ value strategies in key markets.
  • Collect, analyze and share competitive data for strategic positioning and initiatives.
  • Validate Clinical and Economical data with reference case observation centers, key surgeon champions (KOLs) and proctors.
• Align with relevant Surgical and Executive societies:
  • Develop and implement Intuitive’s presence at key national conferences, including robotics symposia, postgraduate (PG) courses, live surgical broadcasts, tradeshow booth promotion and presence.
  • Collaborate with respective surgical societies to implement standardized robotic training pathways and curricula.

Required Knowledge, Skills, and Experience:

• 3+ years of clinical / Product marketing experience in a therapeutic medical device company. Surgery & Thoracic experience strongly preferred.
• Strong knowledge of procedure steps and anatomy in surgical specialties covered required.
• Surgical and/or Operating Theatre (Room) sales experience preferred.
• Proven ability to effectively position and procedure / product messages and develop strong sales support to drive desired adoption.
• Demonstrated success in building clinical education and marketing programs to drive product / procedure growth.
• Fluency in German and English is required.
• Superior verbal and written communication skills, teamwork, and interpersonal work across multiple constituents.
• Self‑starter with ability to take leadership in unstructured environment.
• A keen ability to manage projects, keeping to budget, organizing, prioritizing and coping with multiple tasks.
• Ability to travel 50%.