Head of Brand & Creative (f/m/d) New Berlin; Leipzig, Saxony, Germany

Spread Group; Leipzig; Vor Ort; EUR 60.000 - 90.000; Vollzeit

Zusammenfassung

Spread Group is looking for a Head of Brand & Creative to lead their branding efforts in Leipzig. This role involves strategic planning, brand team leadership, and collaboration with various departments to ensure a cohesive brand identity. The position offers hybrid work flexibility, and comes with valuable benefits including ample vacation days and ongoing professional development opportunities.

Leistungen

Flexible working hours

30 days of paid vacation

Regular General Assemblies and onboarding program

German and English language courses

Exclusive corporate discounts

Modern office spaces

Company events and team-building activities

Inclusive atmosphere with no dress code

Qualifikationen

• Extensive experience in brand management or marketing, preferable in the fashion industry.
• Demonstrated success in leading creative productions & teams.
• Strong project management skills with a results-driven mindset.

Aufgaben

• Leading the brand team including Social Media, content, copy, design & photography.
• Development of a brand strategy based on brand positioning.
• Ownership of the brand campaign calendar from planning to execution.

Kenntnisse

Communication

Project Management

Creative Thinking

Cross-Media Thinking

Ausbildung

University Degree in Business Administration, Marketing, Communications, or Comparable Field

Jobbeschreibung

Spread Group is a renowned global provider of customized apparel and lifestyle products, distinguished by our commitment to made-to-order technology. Our core business model revolves around producing precisely what our customers desire, precisely when they desire it. As pioneers in this space, we combine sustainability with on-demand personalization, enabling individuals and businesses to express their unique identities through bespoke creations. Join us to be part of a global leader in the exciting world of personalized apparel and lifestyle products!

As we continue to expand our business, we are seeking a curious and passionate individual to join our team as the Head of Brand & Creative (f/m/d) and drive our business forward. The role offer flexibility to work hybrid from our Berlin office or Leipzig headquarters.

What You´ll Do

• Leading the brand team which includes Social Media, content, copy, design & photography.
• Development of a brand strategy based on our brand positioning for Spreadshirt.
• Development of a creative and key messaging funnel strategy based on the strategic positioning and ensuring its activation across all touchpoints and markets.
• Close collaboration with the Performance Marketing, SEO & CRM team, as well as all other teams across the customer journey to ensure a consistent brand strategy across all customer-facing touchpoints.
• Ownership of the brand campaign calendar from planning over concept development to execution.
• Long term brand planning and definition of KPIs to measure success of initiatives.

What You´ll Bring

• Ideally a (University) Degree in business administration, marketing, communications, communication design, advertising or a comparable field.
• Extensive experience in brand management or marketing, preferably in the fashion industry/at an e-commerce/D2C brand/agency.
• Demonstrated success in leading creative productions & teams.
• Proven track recordin building and leading a team.
• Exceptional communication skills with the ability to understand, align, and inspire stakeholders across diverse business areas.
• Strong project management skills with a results-driven mindset.
• Experience managing creative projects within time and budget constraints.
• Collaborative team player with a hands-on mentality and a proactive approach.
• High level of creativity and a keen awareness of current consumer and cultural trends.
• Strong cross-media thinking and visual storytelling abilities, with a talent for translating ideas into impactful executions.
• Skilled in optimizing creative output and driving efficiency through AI-powered tools and workflows.

Why Should You Join Us

• Flexibility & Trust:Take advantage offlexible working hours and remote work options within Germany, all based on mutual trust, ensuring a healthy work-life balance that suits your needs.
• Time to Recharge:Enjoy 30 days of paid vacation and relish family-friendly working policies that cherish your precious moments with loved ones.
• Transparency & Growth:Attend regular General Assemblies (GAs) to be part of our vision, knowing you contribute to a bright future. Benefit from our in-depth onboarding program and visit production sites in the Czech Republic to deepen your understanding of our operations.
• Learn & Excel:Elevate your skills with German and English language courses, interdisciplinary workshops, and training, empowering your professional growth.
• Perks That Delight:Benefit from exclusive corporate discounts on a wide range of renowned brands and indulge in remarkable discounts on our products. Additionally, enjoy access to irresistible discount campaigns tailored just for you.
• Inspiring Spaces:Work in modern offices designed to inspire creativity, boasting a rooftop terrace and cozy kitchens for breaks and after-work events.
• Celebrate Success:Join our lively company events, from unforgettable summer and Christmas parties to exciting team-building activities and engaging workshops.
• Be You & Belong:Embrace a warm and inclusive atmosphere where authenticity is celebrated, with no dress code to limit your self-expression. Bring your four-legged friends along for an uplifting work environment.

Equal Opportunity Employer

We value diversity at Spread Group. We are proud of and continue to encourage the increasing diversity of our company culture and community. Your skills, talents, and experience are our focus no matter your age, ethnicity, religion, national origin, gender, sexual orientation, marital or disability status.

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