Digital Content & SEO Manager

Ninjakitchen; Frankfurt; Vor Ort; EUR 50.000 - 70.000; Vollzeit

Zusammenfassung

A global product design and technology company in Frankfurt is seeking a Digital Content & SEO Manager. In this role, you'll manage website content operations and drive organic performance for Central Europe, utilizing your skills in SEO strategy and editorial excellence. The ideal candidate will have experience with eCommerce content management, strong CMS skills, and fluency in both German and English. Join us to be part of an innovative team that pushes boundaries and delivers exceptional results.

Leistungen

Competitive health insurance

Retirement plans

Product discounts

Qualifikationen

• Experience in website content management/CMS operations within eCommerce.
• Strong CMS skills and editorial craft.
• Solid SEO fundamentals (on-page).

Aufgaben

• Manage website content across Shark and Ninja sites.
• Own organic growth strategy across Central Europe.
• Produce clear, on-brand, and localized content.

Kenntnisse

Content management

SEO fundamentals

Fluent in German and English

Stakeholder management

Tools

Intershop

Google Search Console

Cloudinary

Jobbeschreibung

Overview

SharkNinja is a global product design and technology company, with a diversified portfolio of 5-star rated lifestyle solutions that positively impact people’s lives in homes around the world. Powered by two trusted, global brands, Shark and Ninja, the company has a proven track record of bringing disruptive innovation to market. Headquartered in Needham, Massachusetts with more than 3,600+ associates, the company’s products are sold at key retailers, online and offline, and through distributors around the world.

SharkNinja is seeking a Digital Content & SEO Manager to own sitewide content operations and drive organic performance for the Central Europe region. You’ll combine editorial excellence, SEO strategy, and data driven optimization to build intent-led journeys that drive traffic, conversion, and loyalty.

What will you do

• Maintain end-to-end website content across both Shark and Ninja sites — ensuring accuracy, brand consistency, and accessibility
• NPD setup: build and QA product pages and merchandising content; coordinating with Category and Commercial Teams for on-time go-live
• Landing pages setup: create campaign landing pages and intent-led evergreen landing pages
• CMS & DAM: operate Intershop and Cloudinary; maintain clear structure
• Own the organic growth strategy across Central Europe: keyword opportunity sizing (brand & non-brand), audience/intent mapping, content calendar, and prioritization tied to commercial goals
• Plan, brief, and produce content that is clear, on-brand, and localized; ensure accessibility and compliance
• Creation of Content Calendar for campaigns, seasonality, NPDs and SEO
• On-page SEO excellence: metadata, headings, internal linking, alt text, structured data and snippet optimization
• Govern content quality: tone of voice, brand consistency, facts/claims, legal sign-off, and localization QA; maintain reusable modules and component guidelines in the CMS
• Collaborate cross-functionally with UX, Design, Product, Performance, PR/Comms, and Marketing teams to amplify reach and ensure channel-fit journeys

What will you have

• Experience in website content management/CMS operations within eCommerce or multi-channel digital environments
• Strong CMS skills (Intershop or similar)
• Excellent editorial craft/UX writing, information architecture, and understanding of accessibility
• Solid SEO fundamentals (on-page)
• Hands-on with GA4, Google Search Console
• Experience with DAM/Cloudinary and localization workflows
• Strong stakeholder management, organization, and the ability to juggle multiple launches with clear priorities
• Fluent in German and English

Our Culture

At SharkNinja, we don’t just raise the bar—we push past it every single day. Our Outrageously Extraordinary mindset drives us to tackle the impossible, push boundaries, and deliver results that others only dream of. If you thrive on breaking out of your swim lane, you’ll be right at home.

What We Offer

We offer competitive health insurance, retirement plans, paid time off, employee stock purchase options, wellness programs, SharkNinja product discounts, and more. We empower your personal and professional growth with high impact Learning Programs featuring bold voices redefining what’s possible. When you join, you’re not just part of a company—you’re part of an outrageously extraordinary community. Together, we won’t just launch products—we’ll disrupt entire markets.

Diversity, Equity & Inclusion

At SharkNinja, Diversity, Equity, and Inclusion are vital to our global success. Valuing each unique voice and blending all of our diverse skills strengthens SharkNinja’s innovation every day. We support ALL associates in bringing their authentic selves to work, making an impact, and having the opportunity for career acceleration. With help from our leadership, associates, and our community, we aim to have equity be a key component of the SharkNinja DNA.

We do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, disability, or any other class protected by legislation, and local law. SharkNinja will consider reasonable accommodations consistent with legislation, and local law. If you require a reasonable accommodation to participate in the job application or interview process, please contact SharkNinja People & Culture at [e-mail]