Digital Analytics Implementations Specialist (f/m/d) Germany

SIGNA Sports United GmbH; Berlin; Hybrid; EUR 55.000 - 75.000; Vollzeit

Zusammenfassung

A leading sports technology company in Berlin seeks a Digital Analytics Implementation Specialist. You'll design and develop analytics solutions, work with marketing technology, convert requirements into functional tags, and implement personalization tests. An expert in web analytics tools and a passion for sports are essential. Enjoy flexible working models, including office collaboration and remote options.

Qualifikationen

• Expert proficiency in web analytics tools like Adobe Analytics/Google Analytics/Adjust.
• Expert proficiency in personalization tools like Adobe Target/Kameleon/Google Optimiz/Maxymiser/VWO.
• Working knowledge of customer data platforms is necessary.

Aufgaben

• Work with product owner marketing technology to gather requirements.
• Convert business requirements to functional digital analytics tags.
• Implement A/B Tests and MVTs with personalization teams.
• Work with data engineering on data solutions.

Kenntnisse

Implementation of web analytics tools

Implementation of personalization tools

Customer data platforms

HTML

JavaScript

JQuery

Proficiency in English

Jobbeschreibung

SIGNA Sports United (SSU) is the world’s leading sports e-commerce and technology platform, with market leading positions in bike, tennis, outdoor and team sports. Our group of companies include Wiggle, Fahrrad.de, Bikester, Probikeshop, Tennis-Point, and Outfitter. We are passionate about sport and staying active.

We listed on the New York Stock Exchange in December 2021 and are the largest pure-play sports e-commerce company by revenue. We serve over 7 million active customers, have 1,000+ brand partners, and 500+ connected retail stores.

Job Objective

We are looking for a Digital Analytics implementation Specialist to design and develop appropriate analytics and tracking solutions. This person will be involved in the overall process of implementation: understand the metric tagging plan, developing, testing, maintaining and auditing. You will integrate into our growing MarTech team of SIGNASportsUnited.

What you will be responsible for

• Work with product owner marketing technology to gather various marketing technologyrequirement from various business units.
• Convert business requirements to proper functional digital analytics tags and rollout across our various online shops.
• Setup regular meeting to provide feedback and suggest improvisations in digital analytics tag deployment.
• Work alongside thetechnology, shop & automation teams to understand various personalization requirements and implement respective A/B Tests, MVT`s, workingclosely with the respective product owners.
• Work with data engineering andautomation teams during data related requirements and take ownership in implementing the data solutions across the marketing technology stack to improve operational efficiency for the business if needed.
• Provide expert advice to various stakeholders with respect to the marketing technology stack with close co-operation with the marketing technology product owner.

What we're looking for

• Expert proficiency in the implementation of web analytics tools like Adobe Analytics/ Google Analytics/ Adjust
• Expert proficiency in the implementation of personalization tools like Adobe Target/ Kameleon/ Google Optimiz/ Maxymiser / VWO
• Working knowledge of customer data platforms is must
• Proficiency in HTML, JavaScript, JQuery
• Good proficiency in English
• Diligent, independent working methods and flexibility
• Hands-on mentality
• Passion for Sports and Tech is very welcomed!

What you need to know

We celebrate diversity and are committed to building teams that represent a variety of backgrounds, perspectives and skills. All employment is decided on the basis of qualifications, merit and business need. We at SIGNA Sports United believe that our team‑spirit burns brightest when we're together. We also believe in flexible working models. As such, we provide a place for you to come, work and collaborate in any of our offices in the country you are employed in. And of course, you can work from home if needed.