Senior Sales Manager

Stopgap Way; Richmond; On-site; CAD 80,000 - 100,000; Full time

Job summary

A well-established B2B company is seeking a Senior Sales Manager to take ownership of the sales function and lead the senior leadership team. This role involves shaping sales strategy, managing internal teams, and ensuring collaboration between sales divisions. The ideal candidate will have proven B2B sales experience, strong leadership skills, and the ability to adapt in a growing environment. Candidates must have the right to work in the UK; visa sponsorship is not available.

Qualifications

• Proven experience as a Sales Manager or Head of Sales in a B2B sales function.
• Ability to operate at both strategic and hands-on levels.
• Resilient and adaptable in evolving business environments.

Responsibilities

• Provide leadership of the entire sales function as part of the senior management team.
• Develop the internal sales function through effective management.
• Direct the external sales team to drive new business growth.

Skills

B2B Sales Experience

Relationship Building

Change Management

Strategic Leadership

Performance Management

Job description

Overview

Receive updates on marketing news, views and advice.

Please select areas you are interested in:

• General Marketing
• Agency - Marketing & Creative
• B2B Marketing
• Design & Creative
• Consumer Marketing

If you enjoy building something better, not just inheriting something finished, this is a rare opportunity to shape a sales function.

Salary: Competitive Location: West Midlands, Staffordshire Job Type: Permanent

• - Perm/Fulltime
• - B2B/Industrial/Manufacturing
• - West Midlands (Hybrid – 2 days WFH, 3 days office)
• - Competitive plus car

If you enjoy building something better, not just inheriting something finished, this is a rare opportunity to shape a sales function, influence business direction and leave a lasting imprint on a growing organisation.

ABOUT THE COMPANY

This is a well-established B2B business entering an important next phase of growth. With strong roots and an open, down-to-earth culture, the focus now is on adding structure, clarity and long-term thinking to support scale, without losing what makes the business work.

ABOUT THE ROLE

As Senior Sales Manager, you’ll take full ownership of the sales function and sit on the senior leadership team, shaping not just sales strategy but how the wider business operates. This is not a plug-and-play environment. The sales function has grown organically and now needs a confident, pragmatic leader to bring greater clarity, structure and alignment, without breaking what already works.

• Provide strategic and operational leadership of the entire sales function as a member of the senior management team.
• Lead and develop the internal sales function through the Internal Sales Office Manager, ensuring clear priorities, capability development, and performance management.
• Direct the external sales team, including Business Development Managers and part-time support in Ireland, to drive new business and account growth.
• Review, evaluate, and evolve the current sales structure, ways of working, and team alignment to support scalability and performance.
• Design and implement clear performance frameworks, targets, and reporting to improve visibility, accountability, and results.
• Strengthen collaboration and alignment between internal and external sales teams to deliver a joined-up customer approach.
• Work closely with the Commercial Director, Operations Director and Marketing teams to execute the wider business strategy.

ABOUT YOU

To be considered for this Senior Sales Manager role you will have proven experience as a Sales Manager or Head of Sales in a B2B sales function. As well as

• The ability to operate effectively at both a strategic level and in a hands-on, delivery-focused capacity.
• Demonstrated experience leading change and improvement within a B2B sales function, including introducing greater structure, consistency, and performance focus.
• Resilient, adaptable, and open-minded, with the confidence to operate in a business that is evolving and scaling rather than fully formed.
• A strong relationship builder, able to quickly establish trust and credibility with colleagues, stakeholders, and customers.

You MUST have the right to work in the UK - visa sponsorship is not available.

Sound like your next move? Apply now!

If this role isn't what you are looking for, don't worry. At Stopgap we cover a wide range of freelance and permanent positions with dedicated sector specialists. It is worth checking our website for all our latest jobs and registering to receive job alerts so you are the first to know about a new opportunity - https://www.stopgap.co.uk/jobs

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Please only apply for this role if you are eligible to work in the UK.

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