Senior Representative - Outside Sales (Electrical)

WESCO Distribution; Kitchener; On-site; CAD 70,000 - 90,000; Full time

Job summary

A leading distribution company in Canada is seeking a Senior Representative - Outside Sales to develop new prospects and manage customer relationships. The role involves face-to-face selling, account management, and understanding customer needs. Candidates should have strong sales skills, ideally with a Bachelor's degree and 3-5 years of outside sales experience. This position requires travel and offers opportunities for professional growth.

Qualifications

• 3-5 years outside sales experience required.
• 4 years industry experience preferred.
• Ability to travel 50% - 75%.

Responsibilities

• Qualify accounts and provide territory sales forecasts.
• Execute and expand assigned customer account plans.
• Prospect potential customers and develop leads.
• Ensure customer satisfaction and resolve post-sale issues.

Skills

Excellent sales and negotiation skills

Strong interpersonal skills

Effective communicator both written and verbally

Strong Microsoft Office Suite skills

Ability to develop and deliver presentations

Education

High School Degree or Equivalent

Bachelor’s Degree - Marketing, Sales, Business, Engineering or related field

Job description

As a Senior Representative - Outside Sales, you will be responsible for developing new prospects and interacting with assigned customers to increase sales and margin of the Company's products and/or services. You will participate in customer business planning to understand customer needs. Your primary focus will be face-to-face selling and account management activities to meet sales revenue goals by assessing customer needs and suggesting appropriate products, services and/or solutions and ensure a smooth sales process. You will engage with all levels of the customer’s organization including technical, operations, supply chain and executive management and may develop and deliver sales bids, presentations, proposals and/or product demonstrations.

Responsibilities:

• Qualify accounts by determining market potential and provides periodic territory sales forecasts.
• Execute and expand assigned customer account plan(s) which is developed in conjunction with management.
• Execute on billing margin initiatives through value added services, marketing programs, and supplier engagement.
• Prospect potential customers, including cold calling and developing leads through referral channels.
• Communicate with customers and leads to identify and understand their product or service needs; identifies and suggests products and services to meet those needs.
• Demonstrate the functions and utility of products or services to customers based on their needs.
• Ensure customer satisfaction through ongoing communication and relationship management; resolves any issues that may arise post-sale.
• Maintain communication with existing and previous customers, alerting them of new products, services, and enhancements that may be of interest.
• Develop sales/supplier plans to drive account growth and retention while utilizing sales management tools to track and measure progress.
• Develop and grows product knowledge through WESCO and supplier training.
• Develop strong relationships with suppliers, including performing regular joint sales calls.
• Provide quotations directly or in conjunction with sales support team.
• Mentor sales team and communicates relevant information and expectations for optimum customer service.

Qualifications:

• High School Degree or Equivalent required
• Bachelor’s Degree - Marketing, Sales, Business, Engineering or related field preferred
• 3-5 years outside sales experience required
• 4 years industry experience preferred
• Ability to travel to current and potential clients and suppliers.
• Ability to work flexible schedule and occasional overnight travel.
• Excellent sales and negotiation skills.
• Ability to develop and deliver presentations.
• Strong interpersonal skills.
• Effective communicator both written and verbally.
• Ability to work in team environment.
• Strong Microsoft Office Suite skills.
• Knowledge of advertising and sales promotion techniques (Preferred).
• Ability to travel 50% - 75%