Remote Senior Demand Gen Manager - AI-Driven Growth

Twilio; Remote; CAD 120,000 - 151,000; Full time

Job summary

A leading communications technology company is hiring a Senior Demand Generation Manager to lead testing and optimization of paid media channels while advancing AI-driven marketing strategies. This remote role requires a proven record in digital marketing and strong collaboration skills. The ideal candidate will optimize multi-channel strategies, leveraging analytics platforms. The position offers competitive pay and extensive benefits tailored to individual locations, ensuring a rewarding work experience.

Benefits

Competitive salary

Generous time off

Parental leave

Wellness leave

Healthcare

Retirement savings program

Qualifications

• 5-7+ years of experience in B2B digital marketing or demand generation.
• Strong understanding of B2B marketing funnels and performance measurement.
• Proven track record building and optimizing multichannel digital strategies.

Responsibilities

• Lead testing and optimization across paid media channels.
• Collaborate with various teams to enhance campaign performance.
• Optimize marketing campaigns across channels to improve returns.
• Contribute to quarterly financial planning for campaign budgets.
• Leverage Tableau to measure campaign performance.

Skills

B2B digital marketing

Google Ads

LinkedIn

Microsoft Ads

Tableau

Audience segmentation

Conversion optimization

Job description

A leading communications technology company is hiring a Senior Demand Generation Manager to lead testing and optimization of paid media channels while advancing AI-driven marketing strategies. This remote role requires a proven record in digital marketing and strong collaboration skills. The ideal candidate will optimize multi-channel strategies, leveraging analytics platforms. The position offers competitive pay and extensive benefits tailored to individual locations, ensuring a rewarding work experience.