Market Insights Analyst

Lactalis Canada; Ontario; Hybrid; CAD 70,000 - 90,000; Full time

Job summary

A leading dairy company in Canada is seeking a Market Insights Analyst to analyze data, provide insights, and support sales strategies. The successful candidate will have a solid background in data analytics, strong proficiency in tools like Power BI, and experience in project management within fast-paced environments. This role promotes hybrid work flexibility and offers comprehensive benefits including competitive salary, vacation, and training opportunities.

Benefits

Competitive Base Salary

Performance-Based Bonus

4 Weeks of Vacation

Tuition reimbursement

Volunteer Day

Learning and Development opportunities

Qualifications

• Minimum 3-5 years of experience in data analytics within a fast-paced organization.
• Proficient with Business Intelligence tools for data manipulation and analysis.
• Ability to identify performance gaps through data analysis.

Responsibilities

• Collect and analyze customer account data to identify KPIs.
• Lead data integration and provide feedback on POS tools.
• Manage monthly reporting and ensure accuracy in data delivery.

Skills

Data analytics

Business intelligence

Statistical modeling

Project management

Cross-functional collaboration

Education

Degree in Business Administration, Computer Science, Finance/Operations Management

Tools

Power BI

Tableau

POS Tools (Nielsen, LDIA, IRI)

Job description

Overview

Job Title: Market Insights Analyst

Location: Greater Toronto Area (Etobicoke office)

About Us

Welcome to Lactalis Canada – where we take pride in being recognized as one of 2025 GTA's Top Employers! As well as Forbes Canada, Top Canadian Employers for 2025! Our journey revolves around enhancing the lives of Canadians through a rich variety of dairy delights, including some of Canadian’s favourite dairy brands such as like Black Diamond Cheese, Lactantia Milk, Astro Yogurt, Balderson Cheese, and Cheestrings. In fact, we’re proud to say our products grace the shelves of an incredible 94% of Canadian households!

With a 140-year legacy driven by innovation and unwavering quality, we’re seeking like-minded individuals to join us in shaping our next chapter. Our flexible hybrid work model accommodates 40% remote work, adapting to the evolving needs of our workforce. Step into a collaborative hub with our revamped office, and enjoy free parking, endless coffee, delicious Lactalis snacks, an on-site gym, and more!

About the opportunity

The Market Insights Analyst is responsible for gathering and analyzing data, ensuring the highest standards of data integrity, and delivering actionable insights to support the sales team’s strategic decision-making.

What you will bring

• Degree in Business Administration, Computer Science, Finance/Operations Management, or related fields
• Minimum three to five (3 - 5) years of experience with data analytics, business intelligence, statistical modeling in complex fast-paced organizations
• Data governance, data quality, and data integration to ensure accurate and reliable information.
• Familiar with customer POS (Nielsen, LDIA, IRI, Retail Link)
• Proficiency with Business Intelligence tools such as Power BI, Tableau or other relevant software for data manipulation, analysis, and reporting.
• Analyze complex data sets, identify trends, and draw meaningful insights to support decision-making.
• Capability to identify issues, propose solutions, and implement improvements in reporting processes.
• Skill in working collaboratively with cross-functional teams (Sales, Marketing & Divisions)
• Ability to manage projects related to budget planning and reporting, ensuring deadlines are met.
• Ability to align planning and reporting activities with broader organizational strategies and objectives.
• Confidence in making informed decisions based on data analysis and financial insights.
• Ability to enforce precise quality control measures to uphold the reliability of insights

Responsibilities

• Collect and analyze customer account data, including POS and Net Sales, to identify key performance indicators (KPIs). Collaborate with the National Account Managers and Key Account Managers to uncover root causes for any performance gaps.
• Understand and champion POS tools to be able to lead data integration and understand and give objective feedback along with becoming the voice of sales and providing clarity on the project
• Develop “Shopper Insights” strength within the organization to drive shopper first mindset by analyzing various POS reports and releasing “monthly highlights”
• Manage timely monthly reporting for the organization – Canadian leadership, Global and Customer level to ensure accuracy and consistency of messaging across the organization. Manage the distribution of reports and dashboards to relevant stakeholders, ensuring timely and secure delivery. Engage in initial troubleshooting as needed. Organize and track feedback/requests.
• Forage through global and divisional portals for relevant Shopper/Consumer/Category Insights to develop Canadian insights to action.
• Manage all day-to-day responsibilities within the team and coordinate projects to ensure department and objectives are achieved. Responsible for onboard training/documentation on existing reports and processes
• Develop and lead relationship with key stakeholders such as Account team/ RGM to communicate relevant information and track development.
• Prepare any other ad hoc internal administrative requirements such as Sales Performance Summary, Business development tracker or internal presentations.

What Lactalis will offer

Lactalis Canada believes in rewarding its people with the following comprehensive benefits package and perks:

• A Competitive Base Salary
• A Performance-Based Bonus System
• 4 Weeks of Vacation
• Benefits starting day 1
• A Pension Program with an Employer Match at 100% of up to 6%
• Tuition reimbursement plan of up to $3,000/year
• A Volunteer Day to give back to your community
• Learning and Development opportunities
• A commitment to internal career advancement with potential for international mobility

ESG commitment

Our ESG (Environmental, Social, and Governance) roadmap drives our sustainability mission. We aim to positively impact communities and the planet by enabling stakeholders including our people, consumers, customers, suppliers, dairy farmers, government, and industry partners to have a positive impact on the wellbeing of our communities and the planet through all that we do.

At Lactalis Canada, we value our employees as catalysts for positive change. Together, we will create a sustainable future, promote belonging, and make a lasting impact on the world.

DEI commitment

Fuel Our Culture with Your Uniqueness! Lactalis thrives on the value each person brings. We're dedicated to amplifying diverse voices, inviting personal and professional growth, and embracing everyone's true selves. We're committed to crafting an environment that genuinely welcomes all, reflecting the richness of our people and communities.

Our promise extends to accessible processes and spaces. If you require accommodation due to a disability (which may be visible or invisible, temporary, or permanent), please inform our Talent Acquisition team – confidentiality will be maintained.

Note: Lactalis Canada does not conduct credit or background checks through LinkedIn. If required, we'll contact you after signing a Job Offer.