Hybrid Product Strategy Lead: Pipeline & Growth

Dairy Queen; Burlington; Hybrid; CAD 142,000 - 167,000; Full time

Job summary

A leading fast-food franchise in Burlington, Ontario, is seeking a Product Strategy Lead to develop and implement innovative product strategies. The role requires at least 7 years of experience in product strategy and a strong ability to turn consumer insights into actionable plans. Candidates should have a B.A. or B.S. in Marketing, with an MBA preferred. The position offers competitive remuneration, a hybrid work model, and an inclusive culture focused on belonging and employee authenticity.

Benefits

Bonus eligibility

Hybrid work schedule

Inclusive work culture

Qualifications

• Minimum of 7 years of product strategy experience.
• Proven ability to transform consumer insights into product strategies.
• Demonstrated strength at persuading and influencing cross-functionally.

Responsibilities

• Lead the development of product strategies from inception to launch.
• Collaborate with the US product strategy team on aligned strategies.
• Drive brand action through the development of product concepts.

Skills

Product strategy

Consumer insights

Collaboration

Data storytelling

Leadership

Education

B.A. or B.S. Degree in Marketing

MBA preferred

Tools

Circana

Microsoft Word

Microsoft Excel

Microsoft PowerPoint

Job description

A leading fast-food franchise in Burlington, Ontario, is seeking a Product Strategy Lead to develop and implement innovative product strategies. The role requires at least 7 years of experience in product strategy and a strong ability to turn consumer insights into actionable plans. Candidates should have a B.A. or B.S. in Marketing, with an MBA preferred. The position offers competitive remuneration, a hybrid work model, and an inclusive culture focused on belonging and employee authenticity.