Director of Ecommerce

Brandt Group of Companies; Regina; On-site; CAD 100,000 - 130,000; Full time

Job summary

A leading ecommerce provider is seeking a Director of Ecommerce in Regina, SK to oversee and grow its online sales channel. This role involves developing and executing an ecommerce strategy, managing revenue and profitability, and optimizing the customer experience. The successful candidate will collaborate with marketing and sales teams, lead a high-performing team, and drive traffic through innovative strategies. Strong business acumen and technical competence are essential for this position, which reports to the Vice President of Customer Experience.

Qualifications

• Proven track record in managing online sales channels.
• Ability to develop and execute ecommerce strategies.
• Experience in leading cross-functional teams.

Responsibilities

• Manage the revenue, expenses, and profitability of the online business.
• Develop and implement a comprehensive ecommerce strategy.
• Optimize customer journey and user experience.
• Oversee day-to-day management of the ecommerce platform.
• Lead high-performing ecommerce teams.

Skills

Business acumen

Technical competence

Organizational skills

People skills

Job description

Brandt is currently looking to fill a Director of Ecommerce position in our Regina, SK location. This position will report to the Vice President of Customer Experience and will lead and grow our online sales channel. In this role, you will be responsible for developing and executing the ecommerce roadmap, driving online revenue and profitability, and optimizing the customer experience. You will work closely with cross‑functional teams including marketing, sales, and operations to ensure that our ecommerce business is aligned with our overall business goals. This role requires a variety of skills, from a high degree of business acumen to strong and wide‑reaching technical competence, with good organizational skills, and outstanding people skills.

Duties & Responsibilities

• Manage the revenue, expenses, and profitability of Brandt’s online business.
• Develop and implement a comprehensive ecommerce strategy to drive revenue growth and profitability, aligned with the company's overall business objectives.
• Oversee the day‑to‑day management of the ecommerce platform, including site updates, promotions, and customer service.
• Build and lead a high‑performing ecommerce team, fostering a culture of collaboration, innovation, and continuous improvement.
• Function as the primary point of contact, primary administrator, and internal expert on our ecommerce strategy and systems.
• Optimize the customer journey and user experience to improve conversion rates, average order value, and customer lifetime value.
• Collaborate with the marketing team to drive traffic and conversion through paid and organic channels.
• Manage relationships with third‑party vendors and partners to ensure smooth operation of the ecommerce business.
• Integrate and reinforce data‑driven decision making.