Director, GTM Operations & Platforms

Cision; Canada; On-site; CAD 100,000 - 140,000; Full time

Job summary

A global communication firm is seeking a Director of Go To Market Operations and Platforms to enhance their sales processes and technologies. This role requires innovative leadership and experience in sales operations, specifically in driving CRM transformation and data governance. The ideal candidate will manage a team of 10-20 professionals while promoting a collaborative culture and leveraging emerging technologies for competitive advantages. This position is essential in optimizing seller productivity and customer experiences.

Qualifications

• Proven track record of leading and developing operational teams.
• Experience with CRM consolidation processes is essential.
• Ability to drive productivity improvements via process excellence.

Responsibilities

• Lead a team of 10-20 operations professionals.
• Drive technology initiatives to enhance seller experience.
• Oversee global Deal Desk/Sales Support function.

Skills

Leadership

Process-driven mindset

Sales Technology

Change Management

Data Governance

Team Development

AI/ML Integration

Education

Experience in GTM organizations

Background in Sales Operations

Tools

Salesforce

CPQ

Job description

At Cision, we believe in empowering every individual to make an impact. Here, your voice is heard, your ideas are valued, and your unique perspective fuels our collective success. As part of our global team, you'll thrive in an environment that champions curiosity, collaboration, and innovation, all while making meaningful contributions to the brands we accelerate.

Join us in shaping the future of communication and building authentic connections that matter. Whether you're solving complex problems or driving bold innovations, your growth is our success, and together, we’ll create the conversations of tomorrow.

Empower your impact at Cision. Be seen, be understood, be you.

The Director of Go To Market Operations and Platforms drives solutions and processes that enable GTM success, improve seller productivity, and optimize our sales technology stack. This global role oversees sales support/deal desk, change management, and master data governance while shaping sales process transformation to significantly impact seller, customer, and partner experience. This position reports to the VP of Revenue Operations and leads a team of 10-20 professionals across multiple operational functions.

The ideal candidate has an innovative, process-driven mindset with strong leadership across people, process, and technology. Experience leading GTM organizations through CRM consolidation and CPQ transformation is essential. This role drives automation, sales enablement, and operational excellence while leveraging emerging technologies, including AI, to create competitive advantages.

Key Responsibilities

• Lead, mentor, and develop a team of 10-20 operations professionals across deal desk, data governance, and platform management functions
• Build high-performing teams through strategic hiring, performance management, and career development
• Foster collaborative culture and cross-functional alignment within the operations organization
• Establish clear accountability frameworks and performance metrics for team success
• Sales Technology & Platforms
  • Drive connected seller experience through evolution of Salesforce, CPQ, and related sales applications
  • Own advocacy, demand planning, and business readiness for sales technology initiatives
  • Develop GTM tools roadmap with IT, ensuring strategic alignment and resource optimization
  • Lead CRM consolidation to eliminate redundancy, align data, and reduce operational complexity
  • Champion AI/ML integration across the sales tech stack for enhanced analytics and personalization
• Oversee global Deal Desk/Sales Support function for pricing, quoting, contracting, and approvals
• Streamline deal execution, reduce cycle times, and enforce compliance
• Implement process excellence and automation to improve seller productivity
• Change Management & Data Governance
  • Lead change management strategies for sales process and platform transformations
  • Drive adoption through structured enablement programs and success metrics
  • Oversee master data governance ensuring GTM data integrity and compliance
  • Define standards for data management and reporting to support decision-making

Cision is committed to fostering an inclusive environment where all employees can be their authentic selves and perform at their best. We believe diversity, equity, and inclusion is vital to driving our culture, sparking innovation and achieving long-term success. Cision is proud to have joined more than 600 companies in signing the CEO Action for Diversity & Inclusion™ pledge and named a “Top Diversity Employer” for 2021 by DiversityJobs.com.

Cision is proud to be an equal opportunity employer, seeking to create a welcoming and diverse environment. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity or expression, sexual orientation, national origin, genetics, disability, age, veteran status, or other protected statuses.

Cision is committed to the full inclusion of all qualified individuals. In keeping with our commitment, Cision will take the steps to assure that people with disabilities are provided reasonable accommodations. Accordingly, if reasonable accommodation is required to fully participate in the job application or interview process, to perform the essential functions of the position, and/or to receive all other benefits and privileges of employment, please contact [e-mail]