CATEGORY MANAGER

Fidelis Partners; Canada; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A leading marketing firm in Canada seeks an experienced professional to lead category management strategies. You’ll drive growth through data analysis and tailor strategies for key accounts, all while fostering strong customer relationships. The ideal candidate has 5 years of experience in FMCG and a background in data insights. This role offers a supportive hybrid work environment with a focus on innovation and teamwork.

Benefits

Flexible hybrid working

Supportive work environment

Focus on growth and creativity

Qualifications

• Ideally 5 years of FMCG experience in category, commercial, or strategy roles.
• Proven success in a customer-facing role, delivering growth and category leadership.
• Proven skills in analysing and applying insights from tools such as Kantar, Nielsen, IRI, DH, or I2C.

Responsibilities

• Develop and implement category strategies focusing on the 4 P’s.
• Build and execute bespoke retailer strategies.
• Dive into shopper and category data for actionable insights.
• Collaborate with retailers for range reviews.
• Establish partnerships with customers.
• Collaborate on new product development proposals.
• Contribute to the strategic planning process.

Skills

Curiosity and Insight

Commercial Acumen

Problem-Solving Skills

Team Spirit

Relationship-Building

Adaptability

Data Expertise

Tools

Kantar

Nielsen

IRI

Job description

About the Role

This is a pivotal role within the Commercial team, where you’ll have the chance to lead the category agenda across priority customers. You’ll work closely with key accounts to develop tailored growth strategies, leverage shopper insights, and ensure optimal product distribution, placement, and performance.

What You’ll Be Doing

• Driving Growth: Develop and implement category strategies that focus on the 4 P’s—promo, pricing, placement, and product range—from across Grocery, Digital, Convenience, and Wholesale channels.
• Tailoring Plans: Build and execute bespoke retailer strategies, aligning with customer goals and long-term category objectives.
• Data Analysis: Dive into shopper and category data to uncover actionable insights that drive growth and address underperformance.
• Leading Range Reviews: Collaborate with retailers to execute range reviews that focus on category-first and shopper-centric approaches.
• Building Relationships: Establish strong partnerships with customers, becoming a trusted advisor and delivering insights that add real value.
• Driving Innovation: Collaborate on new product development proposals, ensuring alignment with category growth and shopper needs.
• Championing Vision: Contribute to the strategic planning process, guiding category direction and delivering on annual objectives.

What You’ll Bring

• Curiosity and Insight: A detective mindset to uncover growth opportunities and the storytelling skills to share them.
• Commercial Acumen: A strong grasp of retailer and business challenges, with the ability to navigate them confidently.
• Problem-Solving Skills: A solutions-focused approach to turning complex data into actionable growth plans.
• Team Spirit: A collaborative mindset with a passion for collective success.
• Relationship-Building: The ability to build trust and rapport with internal and external stakeholders.
• Adaptability: Comfortable with change, ambiguity, and evolving shopper needs.
• Data Expertise: A deep understanding of category and shopper data, with proficiency in systems like Kantar, Nielsen, or IRI.

The Essentials

• Ideally 5 years of FMCG experience in category, commercial, or strategy roles.
• Proven success in a customer-facing role, delivering growth and category leadership.
• Proven skills in analysing and applying insights from tools such as Kantar, Nielsen, IRI, DH, or I2C.

What’s in It for You?

This role offers the chance to work with a fast-growing, forward-thinking brand in a supportive and innovative environment. You’ll enjoy the flexibility of hybrid working, with the opportunity to collaborate with a passionate team that values growth, creativity, and fun.

If you’re ready to use your expertise to lead a thriving category and make a real impact, we’d love to hear from you!

Apply now and bring your passion for category management to a place where your skills will truly shine!