Braze Campaign Manager

HelloKindred; Remote; CAD 70,000 - 90,000; Full time

Job summary

A staffing solutions company based in Toronto is looking for a results-driven Braze Campaign Manager to execute and optimize data-driven digital marketing campaigns. This remote role requires strong expertise in the Braze platform and collaboration with cross-functional teams to ensure impactful marketing initiatives. Ideal candidates will have hands-on experience with campaign management and the ability to analyze performance metrics for continuous improvement. Strong organizational and communication skills are essential for success in this position.

Qualifications

• Strong hands-on experience with Braze and campaign execution.
• Solid understanding of data-driven marketing and segmentation.
• Ability to analyze performance data to improve engagement.

Responsibilities

• Manage end-to-end digital marketing programs and ensure quality delivery.
• Configure and execute Braze canvases with targeting and segmentation.
• Analyze campaign performance metrics and make optimization recommendations.

Skills

Braze expertise

Data-driven marketing concepts

Cross-functional teamwork

Campaign execution

Communication skills

Organizational skills

Job description

HelloKindred are specialists in staffing marketing, creative and technology roles, offering a range of talent solutions that can be delivered on-site, remotely or hybrid.

Our vision is to make work accessible and people’s lives better.We do this by disrupting traditional employment barriers –connecting ambitious talent to flexible opportunities with trusted brands.

Job Description

Anticipated Contract End Date/Length: February 28, 2026
Work Set Up: Remote

Our client in the global professional services industry is looking for a results-driven Braze Campaign Manager to support the execution and optimization of data-driven digital marketing programs. This role focuses on end-to-end campaign delivery, leveraging customer interaction data, market insights, and cross-functional collaboration to ensure accurate, timely, and high-impact marketing engagement initiatives. The position requires strong subject matter expertise in the Braze Customer Engagement Platform and close partnership with creative, technical, and operational teams.

What you will do:

• Managing end-to-end digital marketing programs, ensuring accurate execution, quality assurance, and on-time delivery of campaigns.
• Configuring and executing Braze canvases, including targeting logic, timing, Connected Content, segmentation, and eligibility rules, with thorough pre-deployment QA.
• Utilizing interaction data, customer attributes, and market insights to guide campaign strategy and execution.
• Partnering closely with creative, QA, legal and translation, AEM, and technical teams to deliver error-free campaigns.
• Acting as a subject matter expert in Braze, contributing to team-level and cross-team decisions while resolving operational and execution challenges.
• Analyzing campaign performance metrics and translating insights into recommendations to optimize future campaigns.
• Leading and coordinating cross-functional efforts to ensure seamless campaign operations.
• Staying current on industry trends, tools, and best practices to continuously improve marketing engagement initiatives.
• Fostering a collaborative environment that encourages creative problem-solving and knowledge sharing.

Qualifications

• Strong hands-on experience with Braze, including campaign execution, configuration, and quality assurance.
• Solid understanding of data-driven marketing concepts, including segmentation, attributes, eligibility logic, and list-based targeting.
• Experience working cross-functionally with creative, technical, and operational teams in a fast-paced environment.
• Intermediate proficiency in Content Management, Campaign Management, Marketing Operations, and Marketing Process and Operations.
• Ability to analyze performance data and apply insights to improve engagement and campaign effectiveness.
• Strong organizational skills with a reliable workflow and attention to detail.
• Excellent communication and collaboration skills, with the ability to contribute to decision-making across multiple teams.

Additional Information

Candidates must be legally authorized to live and work in the country where the position is based, without requiring employer sponsorship.

HelloKindred is committed to fair, transparent, and inclusive hiring practices. We assess candidates based on skills, experience, and role-related requirements.

We appreciate your interest in this opportunity. While we review every application carefully, only candidates selected for an interview will be contacted.

HelloKindred is an equal opportunity employer. We welcome applicants of all backgrounds and do not discriminate on the basis of race, colour, religion, sex, gender identity or expression, sexual orientation, age, national origin, disability, veteran status, or any other protected characteristic under applicable law.