B2B Field Marketing Lead – Americas (Hybrid)

Siemens Mobility; Toronto; Hybrid; CAD 80,000 - 100,000; Full time

Job summary

A global software company is seeking an experienced professional for a B2B field marketing execution role in Toronto. The ideal candidate will drive marketing strategies to exceed revenue targets, align with sales objectives, and be well-versed in demand generation within the B2B software space. The role offers flexibility with a hybrid work setup, encouraging innovative marketing approaches. A strong background in marketing with 5+ years of experience in the B2B sector is essential, along with project management skills and fluency in English.

Benefits

Flexible working arrangement

Great benefits and rewards

Diverse work environment

Qualifications

• 5+ years of proven marketing experience in the B2B software industry.
• Ability to adapt to changing market and organizational requirements.
• Motivated, inquisitive, and persistent.

Responsibilities

• Align with sales stakeholders on objectives and define impact of Marketing.
• Drive marketing plan to support strategic goals and meet revenue targets.
• Collaborate with execution team in deploying and optimizing program plans.

Skills

Marketing and sales knowledge with analytical skills

Understanding of the B2B sales cycle

Extensive inbound marketing strategy/execution experience

Fluency in English

Project management skills

Education

Undergraduate Degree in Marketing or Business

Job description

A global software company is seeking an experienced professional for a B2B field marketing execution role in Toronto. The ideal candidate will drive marketing strategies to exceed revenue targets, align with sales objectives, and be well-versed in demand generation within the B2B software space. The role offers flexibility with a hybrid work setup, encouraging innovative marketing approaches. A strong background in marketing with 5+ years of experience in the B2B sector is essential, along with project management skills and fluency in English.