Account Executive - Toronto.com

Company Description

The newly reinvented Toronto.com is looking for a dynamic and results-driven Account Executive. Are you a passionate Account Executive with a flair for lifestyle content? We are looking for you to join our dynamic team as an Account Executive! Toronto.com’s newly inventory brand will be a leading voice in lifestyle media, we're committed to delivering engaging and impactful content that resonates with our audience.

As an Account Executive, you will leverage your sales expertise and industry knowledge to drive revenue growth through the acquisition of national and local clients, with a particular focus on the Toronto area and Greater Ontario. You will play a crucial role in developing and marketing tailored sponsorship and advertising packages that align with our brand’s mission and values.

Our Commitment To Diversity

We strive to be a leader in building and cultivating an employee community framed around fairness, support and opportunity. We believe that what makes us different, makes a difference. And as a team, the diversity of our backgrounds, interests and experiences is what enriches our work, and our workplaces. We welcome all, and we strive for an inclusive culture that allows individual growth and shared success.

Job Description

Key Responsibilities:

1. Client Relationship Management: Build and nurture lasting relationships with a diverse mix of clients, understanding their needs and aligning them with our lifestyle content offerings.
2. Sales Strategy Execution: Develop and implement strategic sales plans to meet and exceed assigned revenue targets while identifying new business opportunities in both direct sales and sponsorship avenues.
3. Sponsorship and Advertising Opportunities: Collaborate with internal teams including ad operations, editorial, and commercial content to create compelling sponsorship proposals that reflect client objectives and highlight our audience engagement.
4. Market Research & Insights: Stay informed on industry trends, competitor activities, and market developments to identify new opportunities and refine our sales approach.
5. Sales Presentations: Create and deliver persuasive sales presentations that communicate the value of our lifestyle content and integrated digital solutions.
6. Performance Tracking: Maintain detailed records of sales activities, client interactions, and post-sales reporting to track performance against defined KPIs.

As part of this role, you will be required to handle credit card information. Metroland Media is PCI compliant company, and requires people in this role to take PCI training to handle cards in a safe and compliant manner.

Qualifications

• Experience: 3-5 years in a sales role, ideally within the media, advertising, or lifestyle sectors.
• Proven Track Record: Strong history of meeting and exceeding assigned revenue targets while building lasting client relationships.
• Solutions-Oriented: Deep understanding of the lifestyle space and digital/social integrated solutions and non-traditional opportunities.
• Strong Communication Skills: Exceptional verbal, written, and presentation abilities to effectively convey ideas.
• Negotiation Skills: Strong negotiation abilities with a proven track record of closing deals.
• Industry Knowledge: Knowledge of the Canadian media landscape, digital trends, and marketing strategies.
• Technical Skills: Proficiency in CRM tools (e.g., Salesforce) and Microsoft Office Suite (Word, Excel, PowerPoint).
• Education: Bachelor’s degree in business, marketing, or a related field preferred.

Additional Information

Torstar Group of Companies is committed to providing an inclusive and barrier-free recruitment process ensuring equal access to employment opportunities for candidates, including persons with disabilities. In compliance with Accessibility for Ontarians with Disabilities Act and Ontario Human Rights Code we will endeavour to provide accommodation to persons with disabilities in the recruitment process upon request. If you are selected for an interview and you require accommodation due to a disability during the recruitment process, please notify the hiring manager upon scheduling the interview of your requirements.