Account Coordinator - Paid Search (Contract)

Catalyst Canada; Toronto; On-site; CAD 40,000 - 50,000; Part time

Job summary

A dynamic marketing firm in Toronto is seeking an Account Coordinator for a 6-month maternity leave contract. The role involves managing and optimizing paid search campaigns, using tools like Google AdWords and Bing Ads, while performing keyword research and budget management. Candidates should possess a university degree, strong Excel skills, excellent communication abilities, and an understanding of the digital marketing landscape. This is an opportunity to work in a fast-paced environment that encourages creativity and professional growth.

Qualifications

• Knowledge of the digital landscape.
• Ability to work within a team.
• Willingness to take on challenges and learn.

Responsibilities

• Use PPC systems for campaign management.
• Implement and optimize paid search campaigns.
• Monthly campaign reporting and analysis.
• Keyword research.
• Daily management of account budgets.

Skills

Excellent interpersonal and communications skills

Data-driven and highly proficient at Excel

Understanding and interest in online marketing

Attention to detail

Creative and analytical thinker

Education

University degree or relevant college certificate

Tools

Google AdWords

Bing Ads

AdWords

DoubleClick

Marin

Job description

Account Coordinator - Paid Search (Contract)

With over 14 years of experience, Catalyst is staffed with the best search professionals in the field. In 2006, Catalyst was purchased by WPP, the world’s largest communications services group. By 2008, Catalyst became the sole search agency for GroupM and in 2013 Outrider Canada was rebranded to join the GroupM global search effort and became Catalyst Canada.

This is a 6‑month maternity leave contract.

Account Coordinators have the opportunity to join the dynamic world of Search Engine Marketing and assist in implementing, analyzing and optimizing client’s campaigns. This is a great opportunity to join the Search Engine Marketing team at Catalyst, working in a fast paced and dynamic environment, driving the growth of a global company while engineering your own career development.

Responsibilities

• Use PPC systems, such as Google AdWords and Bing Ads for day‑to‑day campaign management.
• Implement and optimize paid search campaigns.
• Monthly campaign reporting and analysis.
• Keyword research.
• Copywriting, including function‑based text manipulation.
• Daily management and pacing of account budgets and bids.
• Involvement in recommending ways to improve the efficiency of the team’s operation.

Qualifications

• University degree or relevant college certificate required.
• Knowledge of the digital landscape.
• Excellent interpersonal and communications skills.
• Data‑driven and highly proficient at Excel.
• Understanding and interest in online marketing; Search Engine Marketing in particular.
• Ability to work within a team.
• Attention to detail in managing multiple complex activities for accounts.
• Ability to interact in a professional manner with a broad range of people.
• Willingness to take on challenges and to learn.
• Commercial awareness & capacity to improve the company’s commercial outcomes.
• Creative and analytical thinker with demonstrated problem‑solving skills.
• Previous experience with AdWords, DoubleClick or Marin is an asset.

Catalyst has succeeded in building an energetic, positive and comfortable work environment that cultivates creativity and innovation. We are always looking to attract innovative thinkers with a passion for achieving new and amazing results for clients. We work in a very comfortable, yet corporate culture – working hard and willing to put in extra time and effort, but also enjoying being part of a casual and fun working environment.

Catalyst is part of GroupM. GroupM is WPP’s consolidated media investment management operation, serving as the parent company including Maxus, MEC, MediaCom, Mindshare, Catalyst and Xaxis. WPP is the world leader in marketing communications services, with 158,000 employees around the globe.