SEO Specialist

RM Staffing B.V.; Porto Alegre; Presencial; BRL 50.000 - 80.000; Tempo integral

Resumo da oferta

A recruitment company is looking for a skilled SEO Specialist in Porto Alegre, Brazil. The ideal candidate will develop and manage SEO strategies, conduct technical audits, and analyze results using tools like Google Analytics and SEMrush. Strong experience in link-building, keyword research, and collaboration with marketing teams is essential. Applicants should also be familiar with CMS platforms and have solid communication skills. Join a dynamic team dedicated to increasing organic visibility and traffic.

Qualificações

• 2–5 years of experience in SEO (agency or in-house).
• Strong understanding of search engine algorithms and ranking factors.
• Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz).
• Experience with CMS platforms like WordPress or Shopify.
• Knowledge of HTML/CSS and technical SEO principles.

Responsabilidades

• Develop and manage comprehensive SEO strategies.
• Optimize website content and internal linking.
• Conduct technical audits and monitor site performance.
• Use analytics tools to track SEO performance.
• Provide monthly SEO reports with insights.

Conhecimentos

SEO strategy development

Keyword research

Link-building

Technical SEO audit

Analytical skills

Ferramentas

Google Analytics

SEMrush

Ahrefs

Screaming Frog

Google Search Console

Descrição da oferta de emprego

We are seeking a skilled and data-driven SEO Specialist to join our marketing team. In this role, you will be responsible for optimizing our website and content for search engines to increase organic visibility, traffic, and conversions. You will play a pivotal role in implementing both on-page and off-page SEO strategies and collaborate across content, web development, and marketing teams to drive results.

Key Responsibilities

1. Strategy & Execution

• Develop, implement, and manage comprehensive SEO strategies that align with business goals.

• Conduct competitive analysis to identify gaps and opportunities in search.

• Plan and execute keyword research and mapping to targeted landing pages.

2. On-Page Optimization

• Optimize website content, meta tags, headers, internal linking, and images.

• Collaborate with content teams to ensure SEO best practices are implemented in new and existing content.

• Monitor site architecture and ensure crawlability and indexability.

3. Off-Page SEO

• Develop and manage link-building campaigns, outreach, and partnerships.

• Monitor backlink profile and identify disavow opportunities.

4. Technical SEO

• Conduct regular technical audits and troubleshoot crawl errors, page speed issues, and mobile usability.

• Work with developers to implement technical fixes including structured data, redirects, XML sitemaps, etc.

5. Analytics & Reporting

• Use tools like Google Analytics, Search Console, Ahrefs/SEMrush, and Screaming Frog to monitor performance.

• Track keyword rankings, CTR, bounce rates, and conversion from organic traffic.

• Provide monthly SEO reports with insights and recommendations.

Must-Haves

• 2–5 years of experience in SEO (agency or in-house).

• Strong understanding of search engine algorithms and ranking factors.

• Proficiency with SEO tools (e.g., Ahrefs, SEMrush, Moz, Screaming Frog, Google Search Console, GA4).

• Experience with CMS platforms like WordPress, Webflow, Shopify, or others.

• Knowledge of HTML/CSS and technical SEO principles.

• Strong analytical and problem-solving skills.

• Excellent communication and project management skills.

Nice-to-Haves

• Experience with international SEO or large-scale enterprise websites.

• Basic knowledge of JavaScript, Core Web Vitals, and schema markup.

• Familiarity with A/B testing tools and CRO practices.