Product Owner - Loyalty & Marketing Automation (Contract/Freelance - 6 To 9 Months - Latam)

Keyrus; Valinhos; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A leading technology consulting firm is seeking a hands-on Product Owner to drive the implementation of Loyalty and Marketing Automation platforms for LATAM markets. You will bridge marketing and technical teams, ensuring business needs are translated into actionable features. The ideal candidate has 5–8 years of experience in marketing tech or CRM and strong Agile methodology skills. This role offers a dynamic work environment and opportunities for professional development.

Qualificações

• 5–8 years of experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.
• Strong grasp of Agile methodology and sprint management.
• Familiarity with MarTech tools – CDPs, loyalty/promo engines, and automation platforms.
• Agile certification (CSPO, SAFe PO/PM) is a plus.

Responsabilidades

• Own and prioritize the product backlog for Loyalty and Marketing Automation initiatives.
• Write clear epics, user stories, and acceptance criteria; maintain documentation in Confluence.
• Collaborate with global and local teams to deliver high-quality, scalable solutions.
• Support integration with the Single Customer View (SCV) and ensure data governance best practices.
• Facilitate agile ceremonies and ensure timely, value-driven delivery.

Conhecimentos

Product backlog prioritization

Agile methodology

Excellent communication skills (English and Spanish or Portuguese)

Collaboration with global teams

Ferramentas

Confluence

Loyalty and Marketing Automation platforms

Descrição da oferta de emprego

We’re seeking a hands‑on Product Owner to drive the implementation of Loyalty and Marketing Automation platforms for LATAM markets. You’ll be the bridge between marketing teams and technical delivery groups, ensuring business needs are translated into clear, actionable features.

What you’ll do

Own and prioritize the product backlog for Loyalty and Marketing Automation initiatives.

Write clear epics, user stories, and acceptance criteria; maintain documentation in Confluence.

Collaborate with global and local teams to deliver high‑quality, scalable solutions.

Support integration with the Single Customer View (SCV) and ensure data governance best practices.

Facilitate agile ceremonies and ensure timely, value‑driven delivery.

What we’re looking for

5–8 years’ experience as a Product Owner, Business Analyst, or similar in marketing tech or CRM.

Strong grasp of Agile methodology and sprint management.

Familiarity with MarTech tools – CDPs, loyalty / promo engines, and automation platforms.

Excellent communication skills in English and Spanish or Portuguese.

Agile certification (CSPO, SAFe PO / PM) is a plus.