Analyst, Social Media

WarnerMedia; São Paulo; Presencial; BRL 80.000 - 120.000; Tempo integral

Resumo da oferta

A global media and entertainment company is looking for a Social Media Analyst in São Paulo. The ideal candidate will have proven experience in social media analysis, creativity, and strategic insights. Responsibilities involve collaborating with teams to set editorial calendars, developing social media campaigns, and tracking performance metrics. Strong English proficiency and familiarity with pop culture trends are required. This role offers opportunities to innovate within a leading company in the industry.

Qualificações

• Advanced English required.
• Proven experience as a Social Media Analyst, in-house or at an agency.
• Experience covering large-scale events.
• Ability to create presentations using MS Office.
• Experience with analytics tools for social media performance tracking.
• In-depth knowledge of social media formats and best practices.
• In-depth awareness of trends in pop culture and advertising.

Responsabilidades

• Collaborate with teams to create editorial calendars for social media.
• Develop and execute campaigns with Brand and Content teams.
• Brief creatives to produce content aligning with social media strategy.
• Review and approve content with stakeholders.
• Track performance and analyze metrics.
• Perform Social Media Listening tasks.
• Stay updated on industry trends to inform creative work.
• Lead social activations with talents and influencers.

Descrição da oferta de emprego

Welcome to Warner Bros. Discovery... the stuff dreams are made of.

When we say, "the stuff dreams are made of," we're not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD's vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what's next. From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

Your new role:

We are seeking a dynamic and creative Social Media Analyst to join our social media streaming & premium channels team. The ideal candidate should have extensive knowledge of social media platforms and tools, be a heavy user of social media and be able to come up with creative strategies for different platforms and formats. A deep passion for movies and series, along with a keen eye for emerging trends, is essential. The successful candidate needs to have a combination of strategic, analytic and creative knowledge.

Your role accountabilities:

• Collaborate with a cross-regional strategy team to elaborate editorial calendars for different social media channels.
• Collaborate with Brand, Editorial & Content teams to ideate, develop, execute campaigns and upload original content ideas for social platforms.
• Brief creatives teams in a clear and cohesive way, to produce content that follows the main social media strategy.
• Review and approve content with different stakeholders inside the company, making sure that we follow macro guidelines and strategies.
• Bring fresh new ideas, approaches and insights to the team.
• Keep track of performance and analyze metrics reports.
• Perform Social Media Listening tasks to inform the track conversation and trends.
• Stay attuned to industry trends, especially in the realm of movies, series, and emerging cultural shifts, to incorporate relevant elements into creative work.
• Leading social activations with talents and influencers.
• Other duties as assigned.

Qualifications & Experience:

• Advanced English
• Proven experience as a Social Media Analyst, in an in-house team or advertising agency environment.
• Experience in covering large-scale events
• Ability to use Microsoft Office products to create presentations;
• Ability to use analytics tools to track performance on social media
• In-depth knowledge of social media formats, languages and best practices
• In-depth knowledge of current trends in pop culture, technology, and advertising.
• In-depth knowledge of social media formats, languages and best practices

Other Nice to Have:

• Spanish skills

How We Get Things Done...

This last bit is probably the most important! Here at WBD, our guiding principles are the core values by which we operate and are central to how we get things done. You can find them at www.wbd.com/guiding-principles/ along with some insights from the team on what they mean and how they show up in their day to day. We hope they resonate with you and look forward to discussing them during your interview.

Championing Inclusion at WBD

Warner Bros. Discovery embraces the opportunity to build a workforce that reflects a wide array of perspectives, backgrounds and experiences. Being an equal opportunity employer means that we take seriously our responsibility to consider qualified candidates on the basis of merit, regardless of sex, gender identity, ethnicity, union status, age, sexual orientation, religion or belief, marital status, pregnancy, parenthood, disability or any other category protected by law.

If you're a qualified candidate with a disability and you require adjustments or accommodations during the job application and/or recruitment process, please visit our accessibility page for instructions to submit your request.