Jobs bei Google in Italien

As a Copywriter, you will be responsible for creating engaging, persuasive, and culturally relevant copy across various platforms. Your work will play a crucial role in shaping the brand voice and enhancing connection with customers in the Arabic-speaking market.

Key Responsibilities :

• Content Creation : Write clear, compelling, and creative copy for various marketing materials, including websites, social media, email campaigns, product descriptions, advertisements, and promotional materials.
• Brand Voice : Maintain and develop the brand’s voice and tone to ensure consistency across all communications.
• Campaign Development : Collaborate with the marketing team to develop effective campaigns that drive engagement and sales.
• Localization : Adapt existing English copy to Arabic, ensuring cultural relevance and appropriateness.
• SEO Optimization : Implement SEO best practices to enhance the visibility of our content in search engines.
• Proofreading and Editing : Review and edit content to ensure accuracy, clarity, and consistency.
• Market Research : Stay updated on industry trends, competitor activities, and customer preferences to inform copywriting strategies.
• Collaborative Projects : Work closely with designers, marketers, and product managers to create cohesive and effective marketing materials.

Qualifications :

• Language Skills : Native proficiency in Arabic with excellent writing, editing, and proofreading skills. Proficiency in English is also required.
• Experience : Minimum of 2-3 years of experience in copywriting, preferably within the retail or fashion industry.
• Creativity : Strong creative thinking skills and the ability to generate innovative ideas.
• Attention to Detail : Exceptional attention to detail and commitment to producing high-quality work.
• Technical Skills : Familiarity with SEO principles and experience using content management systems (CMS) and digital marketing tools.
• Team Player : Ability to work collaboratively in a team environment and manage multiple projects simultaneously.
• Cultural Awareness : Deep understanding of the cultural nuances and preferences of Arabic-speaking consumers.

Preferred Qualifications :

• Marketing Knowledge : Understanding of marketing principles and strategies.
• Graphic Design Skills : Basic knowledge of graphic design tools and principles.
• E-commerce Experience : Experience working with e-commerce platforms and online retail brands.

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