Digital Marketing Executive

Shory Technology LLC; Abu Dhabi; On-site; AED 200,000 - 300,000; Full time

Job summary

A leading company in the advertising sector is seeking a highly experienced Specialist in Paid Ads to join their team. The ideal candidate will have at least 4 years of hands-on experience in managing Google Ads campaigns and retargeting strategies. This role involves developing scalable ad strategies, optimizing campaign performance, and collaborating with design teams to create effective ad creatives. Fluency in Arabic is required, along with expertise in performance marketing metrics and tools.

Qualifications

• Minimum of 4 years managing Google Ads and retargeting ads.
• Fluency in Arabic (spoken and written) is required.
• Google Ads and Meta Blueprint certifications.

Responsibilities

• Develop and manage paid advertising campaigns focusing on Google Ads.
• Execute retargeting strategies across multiple platforms.
• Produce weekly and monthly performance reports.

Skills

Google Ads

Retargeting campaigns

Conversion tracking

Audience segmentation

Problem-solving

Education

Bachelor of Commerce

Bachelor of Business Administration

Bachelor of Arts

Bachelor of Architecture

Tools

Google Analytics

Tag Manager

Looker Studio

N8n

Make.com

Job description

Bachelor of Commerce, Bachelor of Business Administration, Bachelor of Arts, Bachelor of Architecture

Nationality: Any Arab National

Vacancy: 1 Vacancy

Job Description

We are seeking a highly experienced Specialist, Paid Ads with a strong emphasis on Google Ads and retargeting campaigns to join our advertising team. The ideal candidate must bring at least 4 years of hands-on experience in managing and optimizing paid media campaigns, particularly within the Google Ads ecosystem. You will be instrumental in executing scalable ad strategies that drive results across multiple digital platforms.

1. Develop, manage, and scale paid advertising campaigns focusing on Google Ads (Search, Display, Shopping, YouTube).
2. Execute high-converting retargeting and remarketing strategies across Google Ads, Meta, and other platforms.
3. Conduct keyword research, audience segmentation, and competitive analysis to optimize campaign performance.
4. Collaborate with design and content teams to develop effective ad creatives and landing pages.
5. Monitor and optimize campaigns to meet performance targets (CPA, ROAS, CTR, etc.).
6. Produce weekly and monthly reports with insights and actionable recommendations.
7. Stay updated with platform capabilities, ad policies, and industry best practices.

Desired Candidate Profile

1. Minimum of 4 years of proven experience in managing Google Ads campaigns and retargeting ads.
2. Expertise in Google Ads (Search, Display, YouTube, Performance Max) and Meta Ads Manager.
3. Deep understanding of performance marketing metrics and optimization techniques.
4. Strong proficiency in conversion tracking, audience creation, and retargeting strategies.
5. Experience with tools like Google Analytics, Tag Manager, Looker Studio, and heatmaps for campaign analysis.
6. Hands-on experience with workflow automation tools such as N8n and Make.com to streamline ad operations and reporting.
7. Fluency in Arabic (spoken and written) is required.
8. Excellent problem-solving skills, attention to detail, and ability to manage multiple campaigns simultaneously.
9. Google Ads and Meta Blueprint certifications.
10. Experience in programmatic advertising and demand-side platforms (DSPs).
11. Knowledge of CRM and automation tools such as HubSpot, Salesforce, and Zapier.
12. Familiarity with eCommerce platforms and lead generation funnels.

Employment Details

• Type: Full Time

Company Industry

• Advertising
• PR
• Event Management

Department / Functional Area

• Advertising
• Media Planning
• PR

Keywords

• Google Analytics
• Social Media Marketing

Disclaimer: Naukrigulf.com is only a platform to connect jobseekers & employers. Applicants should verify the legitimacy of prospective employers independently. We do NOT endorse requests for money payments and advise against sharing personal or bank details. For security tips, visit our Security Advice. If you suspect fraud, email us at [e-mail].