Wellness Brand & Product Marketing Specialist

Vrinda Global; Ras Al Khaimah; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading wellness company in Ras Al Khaimah is seeking a Product Marketing Specialist. The role involves crafting effective product positioning and messaging, developing marketing materials, supporting product launches, and conducting market research. A strong background in product marketing and brand storytelling is essential. This position offers a dynamic environment where collaboration with various teams is key for success.

Qualifications

• Strong understanding of product positioning and value propositions.
• Experience in crafting messaging and brand storytelling.
• Ability to conduct market research and analyze competitors.

Responsibilities

• Craft clear product positioning and differentiated value propositions.
• Build persuasive messaging and sales narratives.
• Develop and organise all product marketing materials.
• Contribute to pricing and segmentation strategies.
• Support product launches and new concept introductions.

Job description

A leading wellness company in Ras Al Khaimah is seeking a Product Marketing Specialist. The role involves crafting effective product positioning and messaging, developing marketing materials, supporting product launches, and conducting market research. A strong background in product marketing and brand storytelling is essential. This position offers a dynamic environment where collaboration with various teams is key for success.