Strategic Marketing & Communications Lead

American University of Ras Al Khaimah; Ras Al Khaimah; On-site; AED 120,000 - 200,000; Full time

Job summary

A leading educational institution in Ras Al Khaimah is seeking a Marketing and Communication Officer to enhance institutional visibility through marketing activities and communication initiatives. The ideal candidate will support enrollment efforts, manage social media accounts, and assist in content creation. Candidates should have a Bachelor's degree in a related field, along with a minimum of 5 years of experience, strong communication skills, and proficiency in both English and Arabic.

Qualifications

• Minimum 5 years of relevant experience, ideally within an education-related environment.
• Proficiency in speaking, reading, and writing English.
• Proficiency in Arabic reading and writing is an advantage.

Responsibilities

• Assist in developing marketing campaigns to promote academic programs.
• Manage official university social media accounts to increase engagement.
• Collaborate with the Webmaster to ensure accurate website content.

Skills

Marketing strategy development

Strong communication skills

Social media management

Content creation

Digital marketing

Education

Bachelor’s degree in marketing or related field

Master’s degree in a relevant discipline

Tools

SEO tools

Email marketing platforms

Analytics tools

Job description

A leading educational institution in Ras Al Khaimah is seeking a Marketing and Communication Officer to enhance institutional visibility through marketing activities and communication initiatives. The ideal candidate will support enrollment efforts, manage social media accounts, and assist in content creation. Candidates should have a Bachelor's degree in a related field, along with a minimum of 5 years of experience, strong communication skills, and proficiency in both English and Arabic.