Social Media Executive

Uptech Solution PTE Ltd; Remote; AED 120,000 - 200,000; Part time

Job summary

A leading tech startup is seeking a Social Media Executive to enhance its online presence through engaging content on LinkedIn and TikTok. The role requires strong video production skills, solid copywriting abilities, and an understanding of content strategy. You will have the opportunity to shape the company's social narrative and collaborate directly with founders. A competitive compensation package tied to performance is offered, along with creative freedom in your work.

Benefits

Competitive compensation

Performance-based incentives

Creative freedom in content production

Qualifications

• Demonstrated ability to independently produce and edit video content.
• Hands-on experience with LinkedIn and TikTok content formats.
• Strong understanding of short-form storytelling and trend adaptation.

Responsibilities

• Own and execute content strategy primarily for LinkedIn and TikTok.
• Produce product explainers, founder-led content, and educational clips.
• Maintain a consistent tone and visual identity across all channels.

Skills

Video content production

Content creation for LinkedIn and TikTok

Strong copywriting skills

Organizational skills

Tools

CapCut

Adobe Premiere Pro

Final Cut Pro

Job description

Social Media Executive (Content & Video Production)

Remote | Contract

About UpStar

UpStar is an AI-powered, skill-first hiring platform transforming how talent connects with opportunity. We help professionals identify and validate their skills, close gaps through personalized learning, and showcase role-ready expertise, while enabling employers to hire faster through data-driven matching.

Our mission: Match Better, Grow Faster.

Role Overview

We are looking for a Social Media Executive with strong content creation and video production skills to build UpStars social presence across digital platforms. This role is hands‑on and execution‑driven, focused on producing high‑quality, engaging content that communicates UpStars vision, product value, and thought leadership.

Primary content channels will be LinkedIn and TikTok. All other social media platforms (e.g., Instagram, X, YouTube Shorts) should complement and amplify messaging from these core channels.

The ideal candidate is comfortable being both strategic and tactical, capable of ideating, producing, editing, and publishing content independently.

Key Responsibilities

Content & Social Media Management

• Own and execute content strategy primarily for LinkedIn and TikTok
• Repurpose and adapt core content for supporting platforms to ensure message consistency
• Plan and manage a content calendar aligned with brand, growth, and campaign goals
• Handle publishing, scheduling, and basic community engagement

Video Production (Core Requirement)

• Conceptualize, shoot, and edit short‑form videos for LinkedIn and TikTok
• Produce product explainers, founder‑led content, feature highlights, and educational clips
• Edit videos using tools such as CapCut, Adobe Premiere Pro, Final Cut Pro, or similar
• Add subtitles, transitions, basic motion graphics, and sound enhancements
• Optimize videos for platform‑specific formats, algorithms, and engagement patterns

Brand & Performance

• Maintain a consistent tone, visual identity, and narrative across all channels
• Track basic performance metrics (reach, engagement, watch time)
• Use insights from LinkedIn and TikTok to refine content direction and formats

Required Skills & Criteria

• Demonstrated ability to independently produce and edit video content
• Hands‑on experience with LinkedIn and TikTok content formats
• Strong understanding of short‑form storytelling, hooks, and trend adaptation
• Comfortable using smartphones, cameras, lighting, and basic audio setups
• Strong copywriting skills for captions, hooks, and short scripts
• Highly organized, self‑driven, and comfortable working in a fast‑paced startup environment

Nice to Have

• Experience with startups, SaaS, HRTech, or EdTech brands
• Basic motion graphics or animation skills
• Familiarity with social media analytics and performance tracking

What Youll Gain

• Ownership in shaping UpStars social narrative and visual presence
• Creative freedom to experiment with formats and storytelling styles
• Direct collaboration with founders and product teams
• Exposure to AI, hiring, and future‑of‑work content

Compensation

• Competitive compensation based on experience and scope
• Performance‑based incentives
• Long‑term contributors may be considered for extended contracts or equity‑linked incentives

How to Apply

Please send the following to [e-mail]:

• Updated resume
• Portfolio or links to LinkedIn and TikTok video work (mandatory)
• A short note describing your experience with video production

Applications without relevant video samples will not be considered.