Marketing Manager

Pitstop UAE; Sharjah; On-site; AED 60,000 - 120,000; Full time

Job summary

A leading automotive service provider in the UAE is seeking an experienced Marketing Manager to drive their marketing strategies and enhance brand visibility. The role involves developing and executing marketing plans, managing budgets, and creating engaging content for various channels. The ideal candidate should have 8-10 years of experience in the automotive sector, possess strong digital marketing skills, and hold a degree in business administration or marketing. Fluency in English is required, with Arabic preferred.

Qualifications

• 8-10 years of marketing experience in automotive services or UAE dealerships.
• Fluency in English; Arabic proficiency is highly recommended.
• Proficiency in MS Office; knowledge of DMS is a plus.

Responsibilities

• Develop and implement comprehensive marketing strategies.
• Manage yearly marketing budget and optimize ROI.
• Create engaging content for social media and marketing materials.
• Oversee traditional media channels for brand visibility.

Skills

Digital marketing expertise

Content creation

Budget management

Stakeholder coordination

Collaboration

Education

Bachelor’s degree in business administration or marketing

Tools

MS Office (PPT, Word, Excel)

Job description

PITSTOP is seeking a dynamic and result-driven Marketing Manager with expertise in both traditional and digital marketing to join our fast-growing organization in the UAE. This pivotal role focuses on launching and establishing Pitstop Automotive Services as a trusted, ethically driven company synonymous with transparency and exceptional service. The Marketing Manager will build-up the marketing organization, working closely with the management team, to build the brand and generate B2B and B2C customer traffic, positioning Pitstop Automotive Services as a leader in the UAE’s automotive after-service market.

Key Responsibilities

Marketing Strategy Development and Execution

Develop and implement comprehensive marketing strategies to establish Pitstop as a top player in the UAE’s after-service landscape.

Plan and execute yearly marketing plans and monthly activities to achieve business objectives.

Brand Identity and Communication

Establish a strong and unified brand identity, emphasizing ethics and transparency.

Oversee all aspects of marketing and communication, including campaign management, social media, website, branding, POS materials, events, partnerships, influencer activities, and PR.

Budget Management

Prepare and manage the yearly marketing budget, ensuring alignment with business growth objectives.

Allocate media mix effectively to optimize ROI on all marketing activities.

Content Creation and Digital Expertise

Create engaging content for social media, videography, and photography, with experience in creative software as a plus.

Drive digital marketing initiatives, including website performance metrics, and Google Analytics.

Stakeholder and Partner Coordination

Work closely with internal stakeholders and external partners to ensure smooth and aligned communication.

Steer suppliers and agency partners in the right direction for effective marketing execution.

Performance Monitoring and Reporting

Set project objectives with specific KPIs, performance metrics, and expected ROIs.

Provide detailed reports on marketing activities, ensuring accountability and continuous improvement.

Traditional and Experiential Marketing

Leverage traditional media channels, including radio, print, and experiential marketing, to enhance brand visibility.

Preferred Qualifications and Experience

• Bachelor’s degree in business administration or marketing.
• 8-10 years of Marketing experience in automotive services and aftermarket, or UAE dealerships.
• Fluency in English (written and spoken); Arabic proficiency is highly recommended.
• Proficiency in MS Office (PPT, Word, Excel); knowledge of DMS is a plus.
• Ambition to explore and grow in evolving business areas.
• Team player with a collaborative mindset.
• Self-starter comfortable in start-up environment, with ability to grow the marketing operations to scale
• Willingness to support special assignments.
• Strong commitment to ethical practices and transparency in business dealings.

Thanks for your interest in joining us! Please note only shortlisted candidates will be contacted.