Marketing Manager

Tech First Gulf; Dubai; On-site; AED 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Marketing Manager to drive field marketing efforts within the high-tech B2B sector. This role involves developing strategic plans with vendors, leading campaign planning, and ensuring brand consistency across various channels. The ideal candidate will possess exceptional communication and interpersonal skills, a keen understanding of demand generation, and a growth mindset. Join this innovative firm and play a pivotal role in accelerating sales pipeline growth while managing exciting marketing initiatives across the Middle East, India, and Africa.

Qualifications

• Experience in driving field marketing for a high-tech B2B organization.
• In-depth understanding of marketing principles across the Middle East, India, and Africa.

Responsibilities

• Manage and develop marketing relationships with vendors.
• Lead planning and reporting of campaigns aligned to company objectives.
• Create customer-centric brand designs within deadlines.

Skills

Verbal Communication

Written Communication

Attention to Detail

Interpersonal Skills

Demand Generation Understanding

Growth Mindset

Job description

1) Manage and develop marketing relationships with all the vendors.
2) Develop annual strategic plans and co-marketing plans with each vendor to help drive awareness and demand generation of their products and solutions in line with the company's yearly objectives.
3) Lead planning and reporting of all campaigns & MDF programs aligned to TFG objectives.
4) Ensure brand and marketing communications consistency across the countries and channels.
5) Integrate with field sales, corporate marketing, digital marketing, and channel teams to develop field marketing programs that accelerate sales pipeline growth.
6) Communicate and educate the sales team regarding planned marketing activities.
7) Research, choose, design, and manage live field and partner events ensuring a cohesive pre-event, at-event, and post-event strategy.
8) Create customer-centric, commercially viable, and eye-catching brand designs within specific deadlines with the marketing team.
9) Plan, manage, and coordinate the projects assigned by the Management within company policy in order to meet the agreed quality standards, time planning, and budgets.
Requirements:
1) Have experience in driving field marketing efforts for a high technology B2B organization.
2) Excellent verbal and written communication skills.
3) Accuracy and attention to details.
4) In-depth understanding of demand generation and marketing principles across the Middle East, India, and Africa.
5) Exceptional interpersonal skills and aptitude for forging trusting relationships across diverse cross-functional teams.
6) Growth mindset: someone who is not afraid to think big and take on risk.