Head of Personal Branding

Talent Bridge HR Consultancy Dubai; Dubai; Hybrid; AED 200,000 - 300,000; Full time

Job summary

A leading influencer marketing agency in Dubai is seeking a Head of Personal Branding to manage the personal brand of the Founder. This role requires strong expertise in social media and influencer marketing, alongside a proven portfolio of successful brand transformation. The ideal candidate will oversee a team, drive branding strategies across multiple platforms, and contribute to the agency's growth. This position offers a tax-free competitive salary and a flexible remote work environment.

Benefits

Competitive tax-free salary

Flexible remote work environment

Opportunity to impact brand reputation

Qualifications

• Proven expertise in YouTube, Instagram, LinkedIn, Facebook, TikTok algorithms.
• Strong portfolio showcasing brand transformations with metrics.
• Hands-on experience in influencer marketing.

Responsibilities

• Lead personal branding strategy for the Founder and CEO.
• Manage and mentor a team to ensure high-quality outputs.
• Develop influencer marketing strategies for brand growth.

Skills

Social media expertise

Content strategy

Analytical skills

Leadership

Job description

Head of Personal Branding Head of Content Personal Brand Strategist Jobs in Dubai

Location: On-site or Remote (open to candidates globally)
Industry: Influencer Marketing Social Media Digital Branding
Reports To: Founder & CEO
Salary (tax-free): AED per month

About the Role

Our client a leading influencer marketing agency in Dubai is seeking a Head of Personal Branding to drive and manage the personal brand of the Founder and CEO. The ideal candidate will have deep expertise in social media platforms, influencer marketing and content strategy with a proven portfolio of personal brands transformed through creative storytelling and strategic execution. You will lead a team of two and work in a results-driven globally minded environment.

Key Responsibilities

• Lead the strategy creation and execution of personal branding initiatives for the Founder and CEO across YouTube, Instagram, LinkedIn, Facebook and TikTok.
• Manage and mentor a team of two setting clear goals and ensuring high-quality output across platforms.
• Develop and optimise content based on in-depth knowledge of social media algorithms to maximise reach and engagement.
• Build and implement influencer marketing strategies including collaborations, content partnerships and community growth.
• Analyse audience data, content performance and engagement metrics to continuously refine branding strategies.
• Present case studies and a portfolio of successful personal branding projects highlighting metrics and tangible results.
• Stay updated on industry trends, viral strategies and the evolving influencer marketing landscape.

Candidate Requirements

• Proven expertise in social media platforms: YouTube, Instagram, LinkedIn, Facebook and TikTok including how each algorithm works for viral content.
• Strong portfolio with clear examples of personal brands you have transformed including growth metrics and results.
• In-depth knowledge and hands‑on experience in the influencer marketing industry.
• Ability to clearly name, discuss and benchmark against leading personal brands in influencer marketing.
• Excellent content strategy, storytelling and creative direction skills.
• Team management or leadership experience preferably in a high-growth digital agency environment.
• Strong analytical skills; ability to interpret data and optimise campaigns for maximum impact.
• Excellent communication, interpersonal and project management skills.
• Open to candidates based anywhere; remote working is fully supported.

Benefits & Compensation

• Competitive tax-free salary (AED per month)
• Opportunity to work with a reputable influencer marketing agency and build a globally recognised personal brand
• Flexible remote work environment
• Direct impact on the brand reputation and growth of a prominent industry founder

Similar Job Titles in Dubai

• Head of Content
• Personal Brand Manager
• Digital Content Director
• Brand Strategy Lead

To Apply

Please fill in all the fields and submit your CV and portfolio to this job post.