Head of Marketing

RateHawk; United Arab Emirates; Remote; AED 330,000 - 478,000; Full time

Job summary

A leading travel-tech company is seeking a Head of Marketing to lead and elevate its global B2B marketing strategy. You will drive brand growth, oversee integrated campaigns, and manage a high-performing marketing team. The ideal candidate has over 6 years of experience in B2B marketing, with a strong background in the travel industry. This remote role offers flexible work arrangements and various corporate benefits.

Benefits

Flexible schedules

Opportunity for remote work

Internal training programs

Corporate English school

Corporate prices on hotels and travel services

MyTime Day Off

Qualifications

• 6+ years in B2B marketing, with at least 3 in a leadership role.
• Travel industry experience is a must.
• Fluent in English (C1+) and other languages are a plus.

Responsibilities

• Define and execute a global marketing strategy.
• Lead integrated campaigns across digital and offline channels.
• Manage marketing budgets to maximize ROI.

Skills

B2B marketing experience

Leadership in marketing

Travel industry knowledge

Global marketing experience

Communication skills

Project management

Job description

RateHawk is part of Emerging Travel Group — a pioneering travel‑tech company also known for its two other brands, ZenHotels and Roundtrip, spanning over 220 markets worldwide. Our mission is to create, distribute, and operate the most convenient travel products. We constantly innovate and break the rules of the highly complex travel industry to make travel more widely available for individuals, more rewarding for professionals, and simpler for everyone.

As a Head of Marketing, you will lead and elevate our global B2B marketing strategy—driving brand growth, market expansion, and commercial impact. You’ll shape the marketing vision, build high‑impact partnerships, and lead a collaborative team that connects our products with travel professionals around the world. This is a remote position. We welcome candidates located in time zones from GMT‑3 to GMT+4.

Benefits

• Flexible schedules and opportunity to work remotely.
• Ambitious and supportive team who love what they do, appreciate each other, and grow together.
• Internal programs for adaptation and training, development of soft skills, and leadership abilities.
• Partial compensation for participating in external training and conferences.
• Corporate English school: Group and individual lessons, speaking clubs with colleagues from all over the world.
• Corporate prices on hotels and travel services.
• MyTime Day Off — an extra non‑working day without loss of compensation.

Learn more about our data protection practices in our Privacy Policy: https://emergingtravel... notion.site/recruitment-privacy-notice. Relevant Experience.

Job Responsibilities

• Define and execute a global marketing strategy aligned with business objectives, sales goals, and growth priorities.
• Build a long‑term marketing roadmap balancing brand, demand generation, and commercial impact.
• Lead market, competitor, and customer research to refine positioning and messaging for each region.
• Oversee integrated campaigns across digital channels (SEM, SEO, paid media, email, ABM, content) and offline channels (events, partnerships, affiliates), driving acquisition, activation, and retention.
• Collaborate closely with Commercial, Product, and Customer Success teams to optimize sales funnels and ensure smooth go‑to‑market execution.
• Ensure strategic alignment between global and regional marketing teams and actively contribute to the development of localized marketing strategies tailored to specific regional needs and opportunities.
• Manage marketing budgets to maximize ROI and resource efficiency while maintaining strong brand visibility.
• Build, mentor, and scale a creative, accountable, high‑performing marketing team.
• Lead external agencies, freelancers, and partners to deliver impactful campaigns and content.

Qualifications

• 6+ years in B2B marketing, with at least 3 years in a leadership role.
• Travel industry experience is a must (travel tech, TMCs, consolidators, wholesalers/bedbanks, hospitality B2B, etc.).
• Strategic & Execution Ownership.
• Proven experience developing and executing annual marketing plans, multichannel campaigns, and go‑to‑market strategies across regions.
• Global Marketing Experience.
• Experience leading marketing across multiple international markets and adapting global strategies to local needs.
• Strong understanding of performance marketing, PR, CRM, events, social media, partner marketing, and acquisition channels.
• Hands‑on experience managing budgets, improving ROI, and reallocating spend for maximum impact.
• Strong project management, communication, and stakeholder management skills.
• Communication & Stakeholder Skil ls.
• Independent, proactive, and adaptable mindset with a track record of delivering results in fast‑moving environments.
• Language Skills: English fluency (C1+); additional languages are a plus.
• ONLY CVs IN ENGLISH WILL BE CONSIDERED!