Digital Engagement Lead

Amplify Marketing Agency DMCC; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A digital marketing agency in Dubai is seeking an Engagement Lead to enhance user experience within a community app. This role involves managing digital engagement campaigns, coordinating communications, and analyzing feedback metrics to generate actionable insights. The ideal candidate will have 3–5 years of experience in digital user engagement and possess strong communication skills. Familiarity with PropTech is a plus. Join us to drive digital interaction and improve app engagement.

Qualifications

• 3–5 years of experience in digital user engagement, analytics platforms, and digital communications.
• Strong communication and data analysis skills are required.
• Experience in PropTech or real estate technology is a plus.

Responsibilities

• Design and manage digital engagement campaigns and communications.
• Monitor engagement metrics and analyze feedback to generate insights.
• Prepare concise monthly engagement reports.

Skills

Digital user engagement

Data analysis

Strong communication skills

Content planning tools

Analytics platforms

Job description

We’re looking for an Engagement Lead to drive digital engagement and interaction within a community app. This role will own in-app campaigns, communications, and feedback initiatives to enhance user experience.

• Design and manage digital engagement campaigns (onboarding flows, monthly themes, live events, polls, surveys).
• Coordinate in-app communications and push notifications in collaboration with Marketing and Community teams.
• Monitor engagement metrics, analyze feedback, generate actionable insights, and recommend improvements.
• Prepare concise monthly engagement reports and insights.
• Collaborate with multiple stakeholders to align announcements and integrate with internal systems.
• Manage content, campaign, engagement-related queries and ongoing support logs

Skills

• 3–5 years’ experience in digital user engagement, analytics platforms, and digital communications using content planning tools.
• Strong communication and data analysis skills.
• Nice to have:PropTech or real estate technology experience.