Role Overview
You will own the full business development cycle for Crypto Expo — from identifying potential sponsors and partners, to pitching, closing deals, and maintaining key accounts across the global crypto and fintech ecosystem. This is a commercial role with clear revenue targets and strong exposure to C-level decision makers at exchanges, brokers, and Web3 companies.
Key Responsibilities
New Business & Sponsorship Sales
- Identify, research, and build a strong pipeline of potential sponsors, exhibitors, and partners (crypto exchanges, Venture Capital, Layer1 / Layer2 chain, Web3 projects, liquidity providers, payment companies, tech vendors, etc.).
- Conduct outbound outreach (email, LinkedIn, calls, video meetings, Inperson meeting) to decision makers globally.
- Present and pitch sponsorship packages, exhibition booths, speaking slots, side events, and other commercial opportunities.
Account Management & Upsell
- Manage and grow relationships with existing clients across multiple event editions.
- Understand clients’ marketing and business objectives and propose tailored packages / add-ons (bigger booths, branding upgrades, speaking, side events, VIP programs, etc.).
- Ensure sponsors are well-prepared pre-event (branding, booth, speaking schedule) and supported on-site.
Market & Competitor Intelligence
- Track trends in crypto, Web3, blockchain, Bitcoin, Mining and fintech to identify new segments and sponsor categories.
- Monitor competitor events and campaigns to refine our value proposition and pricing.
Sales Operations & Reporting
- Maintain accurate contact, pipeline, and deal data in the CRM (ideally HubSpot).
- Prepare quotes, proposals, and contracts in coordination with the operations and finance teams.
- Report weekly on pipeline, forecast, achieved revenue, and key activities.
Event & Networking Participation
- Attend our events and selected industry conferences to meet clients, generate leads, and strengthen relationships.
- Support on-site client servicing, introductions, VIP meetings, and networking sessions.
Requirements
- 2–5 years of experience in B2B sales / business development, preferably in : events & exhibitions media & advertising fintech / crypto / SaaS
- Strong hunter mentality with a track record of meeting or exceeding revenue targets.
- Comfortable selling to C-level / senior decision makers across different regions and cultures.
- Excellent communication and negotiation skills in English (spoken and written).
- Ability to manage multiple deals and follow-ups in parallel, with strong attention to detail.
- Confident using CRM tools and sales productivity tools (e.g., HubSpot, LinkedIn Sales Navigator, Telegram, Discord).
- Genuine interest in crypto, Web3, or financial markets and willingness to keep learning.
Preferred
- Experience selling sponsorships, exhibition space, or digital media.
- Existing network among crypto exchanges, Web3 projects, brokers, liquidity providers, or payment companies.
- Additional languages (e.g. Arabic, Chinese, Russian, Spanish) are a strong advantage. Previous experience in the MENA or emerging markets (Asia, LATAM, Africa).
Benefits
- Competitive salary plus uncapped commission based on performance.
- Opportunity to work on high-growth, international events with global clients.
- Fast-moving, entrepreneurial environment with room for responsibility and advancement.
We value innovation, teamwork, and efficiency. If you're ready to take your career to the next level with a track record in event marketing and the financial sector, we invite you to be part of HQMena’s Dubai team and drive the success of our global expos!