Brand Growth Manager – Consumer Electronics

Harvard Logistics; Dubai; On-site; AED 120,000 - 200,000; Full time

Job summary

A prominent marketing firm is seeking an experienced Brand Manager to develop and execute brand strategies that ensure a consistent brand presence across all channels. The role involves conducting market research, driving marketing campaigns, and collaborating with various teams to enhance brand visibility. Ideal candidates will possess relevant experience in the retail electronics sector and demonstrate strong analytical and communication skills.

Qualifications

• 5 years of experience in brand management, preferably in the retail electronics sector.
• Strong understanding of brand positioning, digital marketing and consumer behavior.
• Excellent communication, negotiation and project management skills.

Responsibilities

• Develop and implement a comprehensive brand strategy to enhance brand equity and market share.
• Ensure brand consistency across all marketing channels, packaging and communication.
• Conduct market research and competitor analysis to identify trends and opportunities.
• Lead brand presence on social media platforms and collaborate with influencers.

Skills

Brand positioning

Digital marketing

Consumer behavior analysis

Social media management

Content creation

Analytical skills

Education

Bachelor’s degree in Marketing, Business Administration or a related field (MBA preferred)

Tools

Google Analytics

Market research tools

Job description

A prominent marketing firm is seeking an experienced Brand Manager to develop and execute brand strategies that ensure a consistent brand presence across all channels. The role involves conducting market research, driving marketing campaigns, and collaborating with various teams to enhance brand visibility. Ideal candidates will possess relevant experience in the retail electronics sector and demonstrate strong analytical and communication skills.