Social Media Marketing Executive

DESIGN FUTURE PTE. LTD.; Singapore; On-site; SGD 40,000 - 60,000; Full time

Job summary

A marketing and communications firm in Singapore is seeking a Marketing Executive to develop and execute marketing campaigns aligned with business goals. The role involves planning marketing strategies, managing e-commerce platforms, and handling public relations. The ideal candidate has 2+ years of experience in marketing or communications, excellent writing skills, and familiarity with social media analytics. This position offers a dynamic work environment with opportunities for creativity and collaboration.

Qualifications

• Minimum of 2 years of marketing and/or communications experience, preferably in the F&B or FMCG environment.

Responsibilities

• Planning and executing marketing and communications campaigns.
• Develop, launch and maintain an e-commerce website for the catering business.
• Update website and social media platform content, including writing and photography.
• Manage production of promotional materials and marketing collateral.
• Handle customer feedback and maintain internal communications.

Skills

Excellent writing skills

Strong communications and interpersonal skills

Familiarity with social media and web analytics

Creative

Resourceful

Attentive to details

Job description

Job Overview

The Marketing Executive will be responsible for developing marketing campaigns and communication plans to promote the company’s corporate image, products, services, campaigns or events that align with consumer behaviour patterns and in line with business goals. He/she will work closely with internal teams to coordinate and execute plans as well as external partners where necessary.

Job Responsibilities

• Planning and executing marketing and communications campaign
• Develop, launch and maintain e-commerce website for catering business
• Website and social media platform content update and content writing and photography
• Managing the production of promotional materials and marketing collateral
• Manage customer feedback
• Maintain effective internal communications to ensure all relevant functions are kept informed of the promotional campaign and marketing objectives
• Conduct competition research and market analysis to ensure pricing is optimal and menu is updated
• Ensure marketing plans are executed according to the project timeline
• Manage PR for the company including preparing releases, contacting media & managing press relations
• Any other ad hoc duties as assigned by the reporting manager

Job Requirements

• Minimum 2 years of marketing and/or communications experience, preferably in the F&B or FMCG environment
• Excellent writing skills
• Familiarity with social media and web analytics
• Creative, resourceful and attentive to details
• Strong communications and interpersonal skills